Modes of Delivery
Team/Corporate Training
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Description
Organizations are realizing the value of reaching consumers through the digital medium. It's no wonder that top companies are spending more than 50% of their marketing budget on digital, empowering customers to use social and mobile digital platforms to research and use the best products.
Professionals who can apply digital marketing techniques to ensure business continuity are in great demand. We at KnowledgeHut understand this and therefore bring you a course that breaks down digital marketing to its nuts and bolts to give a comprehensive overview of how to use it for business enhancements. From learning about strategy, market analytics, developing content strategy to understanding about email, search and social media marketing, our in-depth courseware with practical examples and case scenarios will give you the skills necessary to plan and launch successful marketing campaigns for business success.
On successful completion of the course, you will receive a Course Completion Certificate from KnowledgeHut with Credits (1 credit per hour of training).
What you will learn:
- Analyse business goals and product type to create effective marketing campaigns
- Use a wide variety of online marketing techniques
- Understand the type of audience and what marketing strategy would work best for a given product
- Leverage social media such as Facebook, Twitter, Google AdWords etc to launch, track and maintain marketing campaigns
- Manage and promote a brand online
You will also get:
- Instructor-led classes
- Downloadable courseware
Key Features
Curriculum
- Introduction to Digital Marketing
- Business strategy and marketing
- Brand strategy
- Marketing Analytics
- Introduction to marketing analytics
- Excel, Statistics and Data Visualization
- Metrics, Sources and Statistics
- Segmentation, Targeting and Tracking
- Testing & Experimentation
- Budgeting & Planning
- Presenting & Storytelling
- Mid-course lab
- Acquiring and Engaging Users
- UX Fundamentals & Trends
- Developing a content strategy
- Activation & Retention
- Email Marketing
- Search Marketing
- Social Media Management & Influencer Marketing
- Facebook Advertising
- Twitter, LinkedIn & Display Advertising
- Final Presentations
Our Top Courses
- Agile and Scrum
- Certified Scrum Developer® (CSD)
- Certified ScrumMaster®(CSM)
- Certified Scrum Product Owner®(CSPO) Certification
- Professional Scrum Master™(PSM)
- Leading SAFe® 4.6 Certification
- SAFe® 4.6 for Teams
- DevOps Foundation Certification Course
- SAFe® 4.6 Advanced Scrum Master
- ICAgile - Foundations of DevOps (ICP-FDO) training
reviews on our popular courses See All
Trainer style of teaching was interesting and collaborative. The training was a wonderful experience!
The instructor was good. Could not find any flaws at all!
Attended workshop in November 2018The training sessions were extremely helpful. Lots of team bonding.
Attended workshop in March 2018I attended CSPO training in Goregaon(W) on January 9th&10th by prof. Sekhar burra. It was a great learning experience. Sekhar's approach to this training was amazing as he cleared in the start what to expect from this course and how it will help us streamline the process followed in our organization. It's very tough to cover all the things in 2 days but the way Sekhar manage it is really commendable. I would recommend this course to all the aspirants.
Attended workshop in January 2018
Frequently Asked Questions
Organizations are realizing the value of marketing in reaching out to customers and giving them what they want. This helps build brand loyalty and promotes business. Digital marketing is one way to connect with customers and help generate higher revenues and beat competition. This course will teach you how to develop effective campaigns and use social media platforms to gain new and maintain existing customers. You will learn about the latest tools and technologies that will make you indispensable to the marketing team.
There are no pre-requisites for joining this course.
Yes, KnowledgeHut does offer virtual training for Digital Marketing. Call us for more information on the same.
On successful completion of the course you will receive a course completion certificate issued by KnowledgeHut.
You will receive 1 credit per hour of learning.
Any registration cancelled within 48 hours of the initial registration will be refunded in FULL (please note that all cancellations will incur a 5% deduction in the refunded amount due to transactional costs applicable while refunding). Refunds will be processed within 30 days of receipt of written request for refund. Kindly go through our Refund Policy for more details: http://www.knowledgehut.com/refund
Please send in an email to support@knowledgehut.com, and we will answer any queries you may have!