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The main aim of any business is to deliver customer value. In today’s world, the customer is the king and the main reason for the survival of any business. How then, can an organization ensure that the customer gets what he wants? The answer—through effective marketing. Marketing has several advantages. Not only does it help promote sales for the business but it also helps build a loyal customer base, leads to increased support from stakeholders and helps keep ahead of the competition.
Organizations invest heavily in marketing and there is always a demand for qualified marketing professionals.
We at KnowledgeHut recognize this and hence bring you a course that will help you prepare for the prestigious Foundation Certificate in Marketing, offered by The Chartered Institute of Marketing (CIM). This course will help you chart out a successful marketing career by arming you with skills necessary to perform well in a support-level marketing role.
With its in-depth courseware, our practical, scenario based workshops will give you an insightful look at the world of marketing and help you pass the certification with flying colors. Join today and unleash your potential!
There are no prerequisites for appearing for the exam but if English is not your first language, you would be required to provide an IELTS Academic Module with an overall score of 6.5 (each component pass being at 6.0 or above) or the Cambridge Certificate of Advanced English at grade B or above, achieved in the past 2 years. Other alternative qualifications may also be considered.
Participants will gain the certification on successfully clearing two mandatory modules: Marketing Principles and Customer communications.
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Each of the modules can be taken as a stand-alone to gain a module award.
Unit 1: Discovering Marketing
Unit 2: The Marketing Environment
Unit 3: The Marketing Mix
Knowledgehut is the best training institution. The advanced concepts and tasks during the course given by the trainer helped me to step up in my career. He used to ask for feedback every time and clear all the doubts.Attended PMP® Certification workshop in May 2018
The customer support was very interactive. The trainer took a very practical oriented session which is supporting me in my daily work. I learned many things in that session. Because of these training sessions, I would be able to sit for the exam with confidence.Attended Agile and Scrum workshop in May 2018
Knowledgehut is the best platform to gather new skills. Customer support here is very responsive. The trainer was very well experienced and helped me in clearing the doubts clearly with examples.Attended Agile and Scrum workshop in May 2018
I would like to extend my appreciation for the support given throughout the training. My trainer was very knowledgeable and I liked his practical way of teaching. The hands-on sessions helped us understand the concepts thoroughly. Thanks to Knowledgehut.Attended Certified ScrumMaster (CSM)® workshop in May 2018
This is a great course to invest in. The trainers are experienced, conduct the sessions with enthusiasm and ensure that participants are well prepared for the industry. I would like to thank my trainer for his guidance.Attended PMP® Certification workshop in May 2018
It is always great to talk about Knowledgehut. I liked the way they supported me until I got certified. I would like to extend my appreciation for the support given throughout the training. My trainer was very knowledgeable and I liked the way of teaching. My special thanks to the trainer for his dedication and patience.Attended Certified ScrumMaster (CSM)® workshop in May 2018
I am really happy with the trainer because the training session went beyond my expectations. Trainer has got in-depth knowledge and excellent communication skills. This training has actually prepared me for my future projects.Attended Agile and Scrum workshop in May 2018
KnowldgeHut's training session included everything that had been promised. The trainer was very knowledgeable and the practical sessions covered every topic. World class training from a world class institue.Attended Certified ScrumMaster (CSM)® workshop in May 2018
This credential offered by the prestigious Chartered Institute of Marketing (CIM) gives you the required knowledge to plan and work on strategic marketing plans at the management level. The skills you learn from this course will enable you to measure and analyse market trends and use it to positively impact your organization by taking strategic decisions.
Browse through any job-search site and you will see the demand for marketing professionals. This is because as businesses grow and competition heats-up, organizations use marketing as a tool to reach customers and get their attention. Naturally, there is a demand for qualified professionals who can deliver on the job. A credential from a well-recognized institute in marketing sets you apart from the crowd and reflects your capability in delivering goals and reaching milestones.
There are no prerequisites to apply for this course. But if English is not your first language then CIM demands that you provide an IELTS Academic Module with an overall score of 6.5 (each component pass being at 6.0 or above) or the Cambridge Certificate of Advanced English at grade B or above, achieved in the past 2 years. Other alternative qualifications may also be considered.
This course is ideal for candidates who wish to start out on a career in marketing or marketing professionals who want to further their career by revisiting concepts.
The exam is conducted in the form of two modules, both of which need to be passed to gain the credential. One is based on Marketing principles, which is a 90 minute exam, comprised of 50 multiple-choice questions. The second module is Customer Communications, which is assignment based and split into three tasks.
Achieving each module will give you a distinct award but you will receive the full foundation certificate only on completion of both the modules.
Any registration cancelled within 48 hours of the initial registration will be refunded in FULL (please note that all cancellations will incur a 5% deduction in the refunded amount due to transactional costs applicable while refunding). Refunds will be processed within 30 days of receipt of written request for refund. Kindly go through our Refund Policy for more details: https://www.knowledgehut.com/refund-policy