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Foundation Certificate in Marketing Training in Munich, Germany
Rated 4/5 based on 19 customer reviews

Foundation Certificate in Marketing Training in Munich, Germany

Get ready for a successful career in marketing with KnowledgeHut’s Foundation Certificate in Marketing course

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Modes of Delivery

Online Classroom

Collaborative, enriching virtual sessions, led by world class instructors at time slots to suit your convenience.

Team/Corporate Training

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Description

The main aim of any business is to deliver customer value. In today’s world, the customer is the king and the main reason for the survival of any business. How then, can an organization ensure that the customer gets what he wants? The answer—through effective marketing. Marketing has several advantages. Not only does it help promote sales for the business but it also helps build a loyal customer base, leads to increased support from stakeholders and helps keep ahead of the competition.

Organizations invest heavily in marketing and there is always a demand for qualified marketing professionals.

We at KnowledgeHut recognize this and hence bring you a course that will help you prepare for the prestigious Foundation Certificate in Marketing, offered by The Chartered Institute of Marketing (CIM). This course will help you chart out a successful marketing career by arming you with skills necessary to perform well in a support-level marketing role.

With its in-depth courseware, our practical, scenario based workshops will give you an insightful look at the world of marketing and help you pass the certification with flying colors. Join today and unleash your potential!

What you will learn:
  • Understand how marketing drives businesses
  • Understand the factors that influence customer behaviour
  • Learn to collect and use information for earning customer loyalty
  • Learn how to engage with customers and get them what they want
  • Learn how to develop successful marketing strategies that will help promote business
  • Use it as a stepping stone for future qualifications in marketing
You will also get:
  • Downloadable courseware
  • Exam help

Key Features

Intensive course to help you aim for a first time pass of the CIM’s Foundation Certificate in Marketing
Learn essential skills for a successful marketing role
Downloadable e-book
Learn through examples and case studies
Promote sales, build customer and stakeholder support
Expert instructors with significant marketing experience

Certification

Prerequisites:

There are no prerequisites for appearing for the exam but if English is not your first language, you would be required to provide an IELTS Academic Module with an overall score of 6.5 (each component pass being at 6.0 or above) or the Cambridge Certificate of Advanced English at grade B or above, achieved in the past 2 years. Other alternative qualifications may also be considered.

Certification:

Participants will gain the certification on successfully clearing two mandatory modules: Marketing Principles and Customer communications.

For more information visit:

https://www.cim.co.uk/qualifications/existing-qualifications/foundation-certificate-in-marketing/

The Exam:
  • Marketing Principle is a 90 minute exam, comprised of 50 multiple-choice questions
  • Customer communications requires submission of a seven page assignment based on a given scenario and an organisation of choice. This assignment is broken down into three tasks

Each of the modules can be taken as a stand-alone to gain a module award.

Curriculum

Unit 1: Discovering Marketing

  • Describe the role and function of marketing within organizations (15%)
  • Explain the factors that influence consumer behavior (15%)

Unit 2: The Marketing Environment

  • Identify the key components of the marketing environment (20%)
  • Know how to collect relevant information about the marketing environment (15%)

Unit 3: The Marketing Mix

  • Describe the concept and elements of the marketing mix (20%)
  • Know how the marketing mix is applied in different contextual settings (15%)
Unit 1: Who are customers?
  • Have an understanding of different types of customers (15%)
  • Understand the nature and importance of customer relationships (15%)
Unit 2: Communicating with customers
  • Know the purpose and process of marketing communications (10%)
  • Understand the range of different marketing communications tools available (30%)
Unit 3: Creating a marketing communications campaign
  • Be able to create an outline marketing communications campaign (20%)
  • Be able to implement the marketing communications campaign (10%)

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The course which I took from Knowledgehut was very useful and helped me to achieve my goal. The course was designed with advanced concepts and the tasks during the course given by the trainer helped me to step up in my career. I loved the way the technical and sales team handled everything. The course I took is worth the money.

Attended PMP® Certification workshop in May 2018

I would like to thank the KnowledgeHut team for the overall experience. I loved our trainer so much. Trainers at KnowledgeHut are well experienced and really helpful. They completed the syllabus on time, also helped me with live examples.

Attended Agile and Scrum workshop in May 2018

Knowledgehut is the best training institution. The advanced concepts and tasks during the course given by the trainer helped me to step up in my career. He used to ask feedback every time and clear all the doubts.

Attended PMP® Certification workshop in May 2018

Everything was well organized. I would like to refer to some of their courses to my peers as well. The customer support was very interactive. As a small suggestion to the trainer, it will be better if we have discussions in the end like Q&A sessions.

Attended PMP® Certification workshop in May 2018

The KnowledgeHut course taught us concepts ranging from basic to advanced. My trainer was very knowledgeable and I really liked the way of teaching. Various concepts and tasks during the workshops given by the trainer helped me to add value to my career. I also liked the way the customer support was handled, they helped me throughout the process.

Attended PMP® Certification workshop in May 2018

I liked the way KnowledgeHut course got structured. My trainer took really interesting sessions which helped me to understand the concepts clearly. I would like to thank my trainer for his guidance.

Attended PMP® Certification workshop in May 2018

I really enjoyed the training session and am extremely satisfied. All my doubts on the topics were cleared with live examples. KnowledgeHut has got the best trainers in the education industry. Overall the session was a great experience.

Attended Agile and Scrum workshop in May 2018

The course material was designed very well. It was one of the best workshops I have ever seen in my career. Knowledgehut is a great place to learn and earn new skills. The certificate which I have received after my course helped me get a great job offer. Totally, the training session was worth investing.

Attended Agile and Scrum workshop in May 2018
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Frequently Asked Questions

This credential offered by the prestigious Chartered Institute of Marketing (CIM) gives you the required knowledge to plan and work on strategic marketing plans at the management level. The skills you learn from this course will enable you to measure and analyse market trends and use it to positively impact your organization by taking strategic decisions.

Browse through any job-search site and you will see the demand for marketing professionals. This is because as businesses grow and competition heats-up, organizations use marketing as a tool to reach customers and get their attention. Naturally, there is a demand for qualified professionals who can deliver on the job. A credential from a well-recognized institute in marketing sets you apart from the crowd and reflects your capability in delivering goals and reaching milestones.

There are no prerequisites to apply for this course. But if English is not your first language then CIM demands that you provide an IELTS Academic Module with an overall score of 6.5 (each component pass being at 6.0 or above) or the Cambridge Certificate of Advanced English at grade B or above, achieved in the past 2 years. Other alternative qualifications may also be considered.

This course is ideal for candidates who wish to start out on a career in marketing or marketing professionals who want to further their career by revisiting concepts.

The exam is conducted in the form of two modules, both of which need to be passed to gain the credential. One is based on Marketing principles, which is a 90 minute exam, comprised of 50 multiple-choice questions. The second module is Customer Communications, which is assignment based and split into three tasks.

Achieving each module will give you a distinct award but you will receive the full foundation certificate only on completion of both the modules.

Any registration cancelled within 48 hours of the initial registration will be refunded in FULL (please note that all cancellations will incur a 5% deduction in the refunded amount due to transactional costs applicable while refunding). Refunds will be processed within 30 days of receipt of written request for refund. Kindly go through our Refund Policy for more details:  https://www.knowledgehut.com/refund-policy

Please send in an email to support@knowledgehut.com, and we will answer any queries you may have!

Foundation Certificate in Marketing Course in Munich

Munich is the capital of the largest state Bavaria in Germany. This major centre of IT, finance, automobile and education is an economic stronghold and houses such large companies as BMW, Siemens, Allianz and others. These and other companies need highly skilled professionals to handle their marketing and other needs. There are plenty of job opportunities for skilled people. Foundation Certificate in Marketing in Munich is an ideal certificate course for marketing professionals since it gives them the recognition and expertise to take up marketing challenges. KnowledgeHut Academy therefore brings you the Foundation certificate in marketing training in Munich that will help you become a proficient marketing strategist and ensure organizational success. The cost to register for the workshop is very reasonable and the workshop and the credential gives a big boost to one?s career. What is the course all about? The Foundation Certificate in Marketing in Munich makes one capable of delivering customer value which is the key to any business. The Foundation certificate in marketing training in Munich teaches how to do effective marketing and lets the customer get what he wants. After the completion of the course, you will get to know marketing principles and type customer communications in order to the retain the existing customers. Benefits of the course: One who does the Foundation Certificate in Marketing Certification learns the advantages of marketing and is capable of promoting the sales of a business and building a customer base that is loyal. The course also teaches how to increase the support from stakeholders. The KnowledgeHut Way The KnowledgeHut Academy is well known and trains students using a comprehensive training material and also by conducting demo and practicesessions. Once you pay the fee and enroll at the institute you get trained by the experienced tutors/trainers who teach the basics through online sessions and lectures.

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