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Foundation Certificate in Marketing Training in Newark, NJ, United States
Rated 4/5 based on 19 customer reviews

Foundation Certificate in Marketing Training in Newark, NJ, United States

Get ready for a successful career in marketing with KnowledgeHut’s Foundation Certificate in Marketing course

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Modes of Delivery

Online Classroom

Collaborative, enriching virtual sessions, led by world class instructors at time slots to suit your convenience.

Team/Corporate Training

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Description

The main aim of any business is to deliver customer value. In today’s world, the customer is the king and the main reason for the survival of any business. How then, can an organization ensure that the customer gets what he wants? The answer—through effective marketing. Marketing has several advantages. Not only does it help promote sales for the business but it also helps build a loyal customer base, leads to increased support from stakeholders and helps keep ahead of the competition.

Organizations invest heavily in marketing and there is always a demand for qualified marketing professionals.

We at KnowledgeHut recognize this and hence bring you a course that will help you prepare for the prestigious Foundation Certificate in Marketing, offered by The Chartered Institute of Marketing (CIM). This course will help you chart out a successful marketing career by arming you with skills necessary to perform well in a support-level marketing role.

With its in-depth courseware, our practical, scenario based workshops will give you an insightful look at the world of marketing and help you pass the certification with flying colors. Join today and unleash your potential!

What you will learn:
  • Understand how marketing drives businesses
  • Understand the factors that influence customer behaviour
  • Learn to collect and use information for earning customer loyalty
  • Learn how to engage with customers and get them what they want
  • Learn how to develop successful marketing strategies that will help promote business
  • Use it as a stepping stone for future qualifications in marketing
You will also get:
  • Downloadable courseware
  • Exam help

Key Features

Intensive course to help you aim for a first time pass of the CIM’s Foundation Certificate in Marketing
Learn essential skills for a successful marketing role
Downloadable e-book
Learn through examples and case studies
Promote sales, build customer and stakeholder support
Expert instructors with significant marketing experience

Certification

Prerequisites:

There are no prerequisites for appearing for the exam but if English is not your first language, you would be required to provide an IELTS Academic Module with an overall score of 6.5 (each component pass being at 6.0 or above) or the Cambridge Certificate of Advanced English at grade B or above, achieved in the past 2 years. Other alternative qualifications may also be considered.

Certification:

Participants will gain the certification on successfully clearing two mandatory modules: Marketing Principles and Customer communications.

For more information visit:

https://www.cim.co.uk/qualifications/existing-qualifications/foundation-certificate-in-marketing/

The Exam:
  • Marketing Principle is a 90 minute exam, comprised of 50 multiple-choice questions
  • Customer communications requires submission of a seven page assignment based on a given scenario and an organisation of choice. This assignment is broken down into three tasks

Each of the modules can be taken as a stand-alone to gain a module award.

Curriculum

Unit 1: Discovering Marketing

  • Describe the role and function of marketing within organizations (15%)
  • Explain the factors that influence consumer behavior (15%)

Unit 2: The Marketing Environment

  • Identify the key components of the marketing environment (20%)
  • Know how to collect relevant information about the marketing environment (15%)

Unit 3: The Marketing Mix

  • Describe the concept and elements of the marketing mix (20%)
  • Know how the marketing mix is applied in different contextual settings (15%)
Unit 1: Who are customers?
  • Have an understanding of different types of customers (15%)
  • Understand the nature and importance of customer relationships (15%)
Unit 2: Communicating with customers
  • Know the purpose and process of marketing communications (10%)
  • Understand the range of different marketing communications tools available (30%)
Unit 3: Creating a marketing communications campaign
  • Be able to create an outline marketing communications campaign (20%)
  • Be able to implement the marketing communications campaign (10%)

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I would like to thank the KnowledgeHut team for the overall experience. I loved our trainer so much. Trainers at KnowledgeHut are well experienced and really helpful. They completed the syllabus on time, also helped me with live examples.

Attended Agile and Scrum workshop in May 2018

It’s my time to thank one of my colleagues for referring Knowledgehut for the training. Really it was worth investing in the course. The customer support was very interactive. The trainer took a practical session which is supporting me in my daily work. I learned many things in that session, to be honest, the overall experience was incredible!

Attended PMP® Certification workshop in May 2018

All my questions were answered clearly with examples. I really enjoyed the training session and am extremely satisfied with the overall experience. Looking forward to similar interesting sessions. I trust KnowledgeHut for its interactive training sessions and I am ready to recommend them also.

Attended PMP® Certification workshop in May 2018

Overall, the training session at KnowledgeHut was a great experience. I learnt many things, it is the best training institution which I have attended. My trainer covered all the topics with live examples. Really, the training session was worth the spend.

Attended PMP® Certification workshop in May 2018

I would like to extend my appreciation for the support given throughout the training. My special thanks to the trainer for his dedication, learned many things from him. KnowledgeHut is a great place to learn and earn new skills.

Attended Agile and Scrum workshop in May 2018

The instructor was very knowledgeable, the course was structured very well. I would like to sincerely thank the customer support team for extending their support at every step. They were always ready to help and supported throughout the process.

Attended Agile and Scrum workshop in May 2018

My special thanks to the trainer for his dedication, learned many things from him. I liked the way they supported me until I get certified. I would like to extend my appreciation for the support given throughout the training.

Attended Certified ScrumMaster®(CSM) workshop in May 2018

The workshop held at KnowledgeHut last week was very interesting. I have never come across such workshops in my career. The course materials were designed very well with all the instructions. Thanks to KnowledgeHut, looking forward to more such workshops.

Attended Certified ScrumMaster®(CSM) workshop in May 2018
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Frequently Asked Questions

This credential offered by the prestigious Chartered Institute of Marketing (CIM) gives you the required knowledge to plan and work on strategic marketing plans at the management level. The skills you learn from this course will enable you to measure and analyse market trends and use it to positively impact your organization by taking strategic decisions.

Browse through any job-search site and you will see the demand for marketing professionals. This is because as businesses grow and competition heats-up, organizations use marketing as a tool to reach customers and get their attention. Naturally, there is a demand for qualified professionals who can deliver on the job. A credential from a well-recognized institute in marketing sets you apart from the crowd and reflects your capability in delivering goals and reaching milestones.

There are no prerequisites to apply for this course. But if English is not your first language then CIM demands that you provide an IELTS Academic Module with an overall score of 6.5 (each component pass being at 6.0 or above) or the Cambridge Certificate of Advanced English at grade B or above, achieved in the past 2 years. Other alternative qualifications may also be considered.

This course is ideal for candidates who wish to start out on a career in marketing or marketing professionals who want to further their career by revisiting concepts.

The exam is conducted in the form of two modules, both of which need to be passed to gain the credential. One is based on Marketing principles, which is a 90 minute exam, comprised of 50 multiple-choice questions. The second module is Customer Communications, which is assignment based and split into three tasks.

Achieving each module will give you a distinct award but you will receive the full foundation certificate only on completion of both the modules.

Any registration cancelled within 48 hours of the initial registration will be refunded in FULL (please note that all cancellations will incur a 5% deduction in the refunded amount due to transactional costs applicable while refunding). Refunds will be processed within 30 days of receipt of written request for refund. Kindly go through our Refund Policy for more details:  https://www.knowledgehut.com/refund-policy

Please send in an email to support@knowledgehut.com, and we will answer any queries you may have!

Foundation Certificate in Marketing Course in Newark, NJ

Newark is located in New Jersey and is most densely populated city in New Jersey. It is considered as metropolitan home to cultural arts and sports. There are companies in various sectors that have set up their operations here. There are also several marketing companies here that are in need of marketing professionals. Not just the marketing companies but even organizations of other sectors are in need of marketing personnel who can promote their services and earn customer support. The Foundation Certificate in Marketing in Newarkis a credential that is highly regarded around the world as a testament of the holder?s knowledge and marketing expertise..The KnowledgeHut academy offers the foundation certificate in marketing training in Newarkthat will help you pass the exam and gain the coveted credential. The fee that you pay to enroll for the workshop is affordable and those who learn the course through KnowledgeHut, get recruited in challenging roles in their company. The course teaches marketing skills which is key to run any business. What is the course all about? The Foundation Certificate in Marketing training in Newark trains professionals on the roles and the functions of marketing in a company and also teaches the factors that influences consumer behaviour. The Foundation Certificate in Marketing Certification trains you in identifying the components that are key to a marketing environment and also how to collect the relevant data about it. Benefits of the course: The coaching at the institute is conducted by experienced tutors/trainers who focus on the concepts and the elements of marketing and how the marketing mix is applied in a setting. The study material gives an understanding of customers and the importance of having a healthy customer relationship. You will also learn how to develop marketing strategies to promote business. The KnowledgeHut Way: The cost of the course offered by KnowledgeHut academy to register for the program is reasonable. The curriculum is taught using lectures, practice sessions and online demo sessions. After successful completion of the course, you can get ahead of your competitors and rise faster in career. You can even avail of demo classes before signing up for the workshop.

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