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Content Marketing
Rated 4/5 based on 27 customer reviews

Content Marketing

Learn how to write superior content and make your website top Google Rankings!

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Modes of Delivery

Classroom

Our classroom training provides you the opportunity to interact with instructors and benefit from face-to-face instruction.

Online Classroom

Collaborative, enriching virtual sessions, led by world class instructors at time slots to suit your convenience.

Team/Corporate Training

Our Corporate training is carefully structured to help executives keep ahead of rapidly evolving business environments.

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Description

In today’s world of digital marketing, content has gained great significance. Content helps convey and intensifies your message to new audiences. It improves business prospects by delivering value and enhances your position as a market leader. The scope of content marketing includes email communication, blog posts, social, conventional PR as well as online portals, magazines, and even digital newspapers.

KnowledgeHut’s Content Marketing training tells you how you can build data-driven compelling content marketing program and what data sources you should put in use. You will learn how to recognize possibilities in developing content for enhanced outcomes. This training helps you understand the key fundamentals of planning and executing content marketing activity as well as how to evaluate its impact.

On successful completion of the course, you will receive a Course Completion Certificate from KnowledgeHut with Credits (1 credit per hour of training).

What you will learn:
  • How to plan your Content Marketing strategy
  • Understand the importance of content in Social Media marketing
  • Learn effective ways for keyword research for SEO
  • Focus on content with a buyer’s perspective in mind
  • Find out all about visual content marketing on sites like Pinterest, Instagram
  • Comprehend the fundamentals of data driven content marketing
You will also get:
  • Instructor-led classes
  • Downloadable courseware

Key Features

Intensive and interactive course on content marketing
Learn to create compelling content for superior outcomes
One credit per hour of training
Self-paced study with 100% mentor support from industry experts
Case studies covering practical, real world scenarios
Downloadable courseware

Curriculum

  • The Role of Content Marketing
  • Recognizing various prospects
  • Writing Messages and Creating Content
  • How to convey your Message through the Media
  • Content planning and overcoming obstacles
  • Measuring end results
  • Effective Blog Marketing
  • Various Social Media Marketing Channels
  • Understanding Image Marketing and Video Marketing
  • Dos and don’ts of Articles and Press Release Marketing
  • Email Marketing and Event Marketing
  • The role of B2B Marketing

Our Students See All

Attended a 2 day weekend course by Knowledgehut for the CSM certification. The instructor was very knowledgeable and engaging. Excellent experience.

Attended workshop in April 2018

The CSPO Training was awesome and great. The trainer Anderson made all the concepts look so easy and simple. Using his past experience as examples to explain various scenarios was a plus. Moreover, it was an active session with a lot of participant involvement which not only made it interactive but interesting as well. Would definitely recommend this Training.

Attended workshop in July 2018

Great course. An interesting and interactive session to better understand how to succeed in formulating a business case and how to present it effectively.

Attended workshop in May 2018

The training was very interactive and engaging with the attendees.

Attended workshop in June 2018
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Jin Shi

Director at Timber creek Asset Management from Toronto, Canada
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Richard Dsouza

Business Analyst at Valtech from Bangalore, India
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Wily Salim

Services Project Engineer at Lendlease from Sydney, Australia
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Anish Maidh

Senior Project Manager at Telstra from Melbourne, Australia

Frequently Asked Questions

We expect participants to have a fair understanding on popular search engines and practical knowledge of the MS Office suite, which includes Word, Excel and PowerPoint. In addition, we advise you to have knowledge of Online Marketing and Internet Marketing concepts.

Yes, KnowledgeHut does offer virtual training for Content Marketing. Call us for more information on the same.

On successful completion of the course you will receive a course completion certificate issued by KnowledgeHut.

You will receive 1 credit per hour of learning.

Digital marketing or online marketing uses the World Wide Web and email for advertising and sales and marketing. Obtaining leads and sales conversions are the driving forces of this field. A website is defined by its content and companies can no longer survive with just mediocre content and tacky images. A unique content is a must for the success of any webpage. Professionals should therefore undergo content marketing training to understand how to ensure top google rankings, master SEO concepts and thus reach out to their target audience.

Any registration cancelled within 48 hours of the initial registration will be refunded in FULL (please note that all cancellations will incur a 5% deduction in the refunded amount due to transactional costs applicable while refunding). Refunds will be processed within 30 days of receipt of written request for refund. Kindly go through our Refund Policy for more details: http://www.knowledgehut.com/refund

Please send in an email to support@knowledgehut.com, and we will answer any queries you may have!

This training is suited for the following:

  • Marketing professionals
  • Content marketing professionals
  • Small business owners/marketers

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