Content Marketing

Leverage the power of great content to create winning marketing strategies

  • Rank better on search engines through keyword research
  • Write more impactful content with data driven insights
  • Build brand equity and stakeholder trust through compelling content
  • 350,000 + Professionals trained
  • 250 + Workshops every month 
  • 100 + Countries and Counting 

Amplify Content for Better Results

Content is the most significant part of modern marketing strategy. Done right, content marketing is the key to improving business prospects by delivering value and enhances your position as a market leader. This program includes email communication, blog posts, social, conventional PR as well as online portals, magazines, and even digital newspapers.

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Highlights

  • 8 hours of live, instructor-led sessions

  • Coaching by experienced content marketing experts

  • Balanced mix of classroom and practical sessions 

  • Hands-on learning with group exercises

  • Downloadable comprehensive courseware

  • Master concepts through case studies and activities

The KnowledgeHut Edge

Learn from Industry Experts

Interact with certified instructors who are also industry experts. Listen, learn, explore, and apply!  

Up-to-date Curriculum

Acquire the skills and understand all concepts easily with the latest content marketing practices.

Hands-On Training

Learn with the help of theory-backed practical case studies, hands-on exercises, and practice. 

Continual Learning Support

Monthly webinars, e-books, tutorials, interview questions and more to strengthen your learning. 

Learn Advanced Concepts

Learn basic concepts of content marketing and build on it through step-by-step guidance. 

Career Support

Get career guidance to overcome challenges and embark on a career as a content marketing professional.

Prerequisites

Content Marketing Prerequisites

  • A basic understanding of popular search engines 
  • Practical knowledge of the MS Office suite  
  • Knowledge of Online Marketing and Internet Marketing concepts 

Who should attend this training?

Marketing professionals

Content marketing professionals

Small business owners

Digital Marketing professionals

Content writers

Social Media managers

Content Marketing Schedules

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Request a Batch

What you will learn

Content Marketing Strategy

Learn to plan your content marketing strategy that reflects the organization's voice and customer needs.

Social Media Marketing

Understand how to leverage content on different social media platforms to meet business objectives.

Keyword Research

Use keyword research to find out what customers are looking for and modify content to cater to that.

Buyer Perspective

Understand the customer’s perspective and appeal to their needs while drafting marketing content.

Visual Content Marketing

Learn how to use content and communicate on visual media platforms like Instagram, Pinterest etc.

Data Driven Content

Develop an understanding of the fundamentals of data driven content marketing and apply that to content.

Transform Your Workforce

Use Content to Boost Online Presence

Harness the power of content and how it can elevate your marketing strategy. Train your marketing team to articulate and communicate messages with more impact and make content strategies supported by data. 

  • Immersive learning 
  • Optimize content strategy 
  • Customized training solutions 
  • Rank higher with keyword research 

500+ Clients

Content Marketing Curriculum

  • The Role of Content Marketing 
  • Recognizing various prospects 
  • Writing Messages and Creating Content 
  • How to convey your Message through the Media 
  • Content planning and overcoming obstacles 
  • Measuring end results 
  • Effective Blog Marketing 
  • Various Social Media Marketing Channels 
  • Understanding Image Marketing and Video Marketing 
  • Dos and don’ts of Articles and Press Release Marketing 
  • Email Marketing and Event Marketing 
  • The role of B2B Marketing 

Content Marketing FAQs

Content Marketing Training

On completion of the Content Marketing Course, you will be able to develop an understanding of the following topics:  

  • Planning content marketing strategy 
  • Social media marketing 
  • Keyword research for SEO 
  • Content from a buyer’s perspective 
  • Visual content marketing 
  • Data driven content marketing 

Digital marketing or online marketing uses the World Wide Web and email for advertising, sales, and marketing. Obtaining leads and sales conversions are the driving forces of this discipline. A website is defined by its content and companies can no longer survive with just mediocre content and tacky images. Engaging and unique content is necessary for the success of any webpage. Professionals should therefore undergo content marketing training to understand how to ensure top google rankings, master SEO concepts, and reach out to their target audience. 

Participants need to have a fair understanding of popular search engines and practical knowledge of the MS Office suite, which includes Word, Excel and PowerPoint. In addition, you should also have a basic knowledge of Online Marketing and Internet Marketing concepts. 

Workshop Experience

Currently, all our courses are offered online as live, interactive, trainer-led sessions where you will get to learn directly from the trainer with opportunities to discuss and clear doubts. 

Our instructors are trainers with experience working with content marketing. They also have hands-on experience and will be able to tell you the practical aspects of what you are learning.  

Our courses are delivered through live interactive virtual classrooms and can be structured according to the requirements of the course. 

Our training focuses on interactive learning. Most class time is dedicated to hands-on exercises, lively discussions, and team collaboration, all facilitated by the trainer who is experienced in content marketing concepts and practices. The focus is on finding practical solutions to real-world scenarios in various environments, both big and small. 

In an online classroom, students can log in at the scheduled time to a live learning environment that is led by an instructor. You can interact, communicate, view, and discuss presentations, and engage with learning resources while working in groups, all in an online setting. Our instructors use an extensive set of collaboration tools and techniques which improve your online training experience. 

No, you cannot record the session. This program will be auto recorded on our LMS. 

Yes, you can switch your start date with prior notice of at least 24 hours and subject to availability in the desired batch. 

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