Modes of Delivery
Team/Corporate Training
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Description
Organizations are realizing the value of reaching consumers through the digital medium. It's no wonder that top companies are spending more than 50% of their marketing budget on digital, empowering customers to use social and mobile digital platforms to research and use the best products.
Professionals who can apply digital marketing techniques to ensure business continuity are in great demand. We at KnowledgeHut understand this and therefore bring you a course that breaks down digital marketing to its nuts and bolts to give a comprehensive overview of how to use it for business enhancements. From learning about strategy, market analytics, developing content strategy to understanding about email, search and social media marketing, our in-depth courseware with practical examples and case scenarios will give you the skills necessary to plan and launch successful marketing campaigns for business success.
On successful completion of the course, you will receive a Course Completion Certificate from KnowledgeHut with Credits (1 credit per hour of training).
What you will learn:
- Analyse business goals and product type to create effective marketing campaigns
- Use a wide variety of online marketing techniques
- Understand the type of audience and what marketing strategy would work best for a given product
- Leverage social media such as Facebook, Twitter, Google AdWords etc to launch, track and maintain marketing campaigns
- Manage and promote a brand online
You will also get:
- Instructor-led classes
- Downloadable courseware
Key Features
Curriculum
- Introduction to Digital Marketing
- Business strategy and marketing
- Brand strategy
- Marketing Analytics
- Introduction to marketing analytics
- Excel, Statistics and Data Visualization
- Metrics, Sources and Statistics
- Segmentation, Targeting and Tracking
- Testing & Experimentation
- Budgeting & Planning
- Presenting & Storytelling
- Mid-course lab
- Acquiring and Engaging Users
- UX Fundamentals & Trends
- Developing a content strategy
- Activation & Retention
- Email Marketing
- Search Marketing
- Social Media Management & Influencer Marketing
- Facebook Advertising
- Twitter, LinkedIn & Display Advertising
- Final Presentations
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- Certified Scrum Product Owner®(CSPO) Certification
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- Leading SAFe® 5 Certification
- SAFe® 5 for Teams
- DevOps Foundation Certification
- SAFe® 5 Advanced Scrum Master
- ICAgile - Foundations of DevOps (ICP-FDO) training
reviews on our popular courses See All
The skills I gained from KnowledgeHut's training session has helped me become a better manager. I learned not just technical skills but even people skills. I must say the course helped in my overall development. Thank you KnowledgeHut.
Attended PMP® Certification workshop in May 2018Everything from the course structure to the trainer and training venue was excellent. The curriculum was extensive and gave me a full understanding of the topic. This training has been a very good investment for me.
Attended Certified ScrumMaster (CSM)® workshop in May 2018The customer support was very interactive. The trainer took a very practical oriented session which is supporting me in my daily work. I learned many things in that session. Because of these training sessions, I would be able to sit for the exam with confidence.
Attended Agile and Scrum workshop in May 2018The instructor was very knowledgeable, the course was structured very well. I would like to sincerely thank the customer support team for extending their support at every step. They were always ready to help and smoothed out the whole process.
Attended Agile and Scrum workshop in May 2018The course material was designed very well. It was one of the best workshops I have ever attended in my career. Knowledgehut is a great place to learn new skills. The certificate I received after my course helped me get a great job offer. The training session was really worth investing.
Attended Agile and Scrum workshop in May 2018The hands-on sessions helped us understand the concepts thoroughly. Thanks to Knowledgehut. I really liked the way the trainer explained the concepts. He was very patient and well informed.
Attended Certified ScrumMaster (CSM)® workshop in May 2018This is a great course to invest in. The trainers are experienced, conduct the sessions with enthusiasm and ensure that participants are well prepared for the industry. I would like to thank my trainer for his guidance.
Attended PMP® Certification workshop in May 2018Knowledgehut is among the best training providers in the market with highly qualified and experienced trainers. The course covered all the topics with live examples. Overall the training session was a great experience.
Attended Agile and Scrum workshop in May 2018
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Information Systems ManagerFrequently Asked Questions
Organizations are realizing the value of marketing in reaching out to customers and giving them what they want. This helps build brand loyalty and promotes business. Digital marketing is one way to connect with customers and help generate higher revenues and beat competition. This course will teach you how to develop effective campaigns and use social media platforms to gain new and maintain existing customers. You will learn about the latest tools and technologies that will make you indispensable to the marketing team.
There are no pre-requisites for joining this course.
Yes, KnowledgeHut does offer virtual training for Digital Marketing. Call us for more information on the same.
On successful completion of the course you will receive a course completion certificate issued by KnowledgeHut.
You will receive 1 credit per hour of learning.
Any registration cancelled within 48 hours of the initial registration will be refunded in FULL (please note that all cancellations will incur a 5% deduction in the refunded amount due to transactional costs applicable while refunding). Refunds will be processed within 30 days of receipt of written request for refund. Kindly go through our Refund Policy for more details: https://www.knowledgehut.com/refund-policy
Please send in an email to support@knowledgehut.com, and we will answer any queries you may have!