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Foundation Certificate in Marketing Training in Perth, Australia
Rated 4/5 based on 19 customer reviews

Foundation Certificate in Marketing Training in Perth, Australia

Get ready for a successful career in marketing with KnowledgeHut’s Foundation Certificate in Marketing course

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Modes of Delivery

Online Classroom

Collaborative, enriching virtual sessions, led by world class instructors at time slots to suit your convenience.

Team/Corporate Training

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Description

The main aim of any business is to deliver customer value. In today’s world, the customer is the king and the main reason for the survival of any business. How then, can an organization ensure that the customer gets what he wants? The answer—through effective marketing. Marketing has several advantages. Not only does it help promote sales for the business but it also helps build a loyal customer base, leads to increased support from stakeholders and helps keep ahead of the competition.

Organizations invest heavily in marketing and there is always a demand for qualified marketing professionals.

We at KnowledgeHut recognize this and hence bring you a course that will help you prepare for the prestigious Foundation Certificate in Marketing, offered by The Chartered Institute of Marketing (CIM). This course will help you chart out a successful marketing career by arming you with skills necessary to perform well in a support-level marketing role.

With its in-depth courseware, our practical, scenario based workshops will give you an insightful look at the world of marketing and help you pass the certification with flying colors. Join today and unleash your potential!

What you will learn:
  • Understand how marketing drives businesses
  • Understand the factors that influence customer behaviour
  • Learn to collect and use information for earning customer loyalty
  • Learn how to engage with customers and get them what they want
  • Learn how to develop successful marketing strategies that will help promote business
  • Use it as a stepping stone for future qualifications in marketing
You will also get:
  • Downloadable courseware
  • Exam help

Key Features

Intensive course to help you aim for a first time pass of the CIM’s Foundation Certificate in Marketing
Learn essential skills for a successful marketing role
Downloadable e-book
Learn through examples and case studies
Promote sales, build customer and stakeholder support
Expert instructors with significant marketing experience

Certification

Prerequisites:

There are no prerequisites for appearing for the exam but if English is not your first language, you would be required to provide an IELTS Academic Module with an overall score of 6.5 (each component pass being at 6.0 or above) or the Cambridge Certificate of Advanced English at grade B or above, achieved in the past 2 years. Other alternative qualifications may also be considered.

Certification:

Participants will gain the certification on successfully clearing two mandatory modules: Marketing Principles and Customer communications.

For more information visit:

https://www.cim.co.uk/qualifications/existing-qualifications/foundation-certificate-in-marketing/

The Exam:
  • Marketing Principle is a 90 minute exam, comprised of 50 multiple-choice questions
  • Customer communications requires submission of a seven page assignment based on a given scenario and an organisation of choice. This assignment is broken down into three tasks

Each of the modules can be taken as a stand-alone to gain a module award.

Curriculum

Unit 1: Discovering Marketing

  • Describe the role and function of marketing within organizations (15%)
  • Explain the factors that influence consumer behavior (15%)

Unit 2: The Marketing Environment

  • Identify the key components of the marketing environment (20%)
  • Know how to collect relevant information about the marketing environment (15%)

Unit 3: The Marketing Mix

  • Describe the concept and elements of the marketing mix (20%)
  • Know how the marketing mix is applied in different contextual settings (15%)
Unit 1: Who are customers?
  • Have an understanding of different types of customers (15%)
  • Understand the nature and importance of customer relationships (15%)
Unit 2: Communicating with customers
  • Know the purpose and process of marketing communications (10%)
  • Understand the range of different marketing communications tools available (30%)
Unit 3: Creating a marketing communications campaign
  • Be able to create an outline marketing communications campaign (20%)
  • Be able to implement the marketing communications campaign (10%)

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The KnowledgeHut course covered all concepts from basic to advanced. My trainer was very knowledgeable and I really liked the way he mapped all concepts to real world situations. The tasks done during the workshops helped me a great deal to add value to my career. I also liked the way the customer support was handled, they helped me throughout the process.

Attended PMP® Certification workshop in May 2018

I would like to thank the KnowledgeHut team for the overall experience. My trainer was fantastic. Trainers at KnowledgeHut are well experienced and really helpful. They completed the syllabus on time, and also helped me with real world examples.

Attended Agile and Scrum workshop in May 2018

I would like to extend my appreciation for the support given throughout the training. My special thanks to the trainer for his dedication, and leading us through a difficult topic. KnowledgeHut is a great place to learn the skills that are coveted in the industry.

Attended Agile and Scrum workshop in May 2018

KnowledgeHut has excellent instructors. The training session gave me a lot of exposure to test my skills and helped me grow in my career. The Trainer was very helpful and completed the syllabus covering each and every concept with examples on time.

Attended PMP® Certification workshop in May 2018

The course materials were designed very well with all the instructions. The training session gave me a lot of exposure to industry relevant topics and helped me grow in my career.

Attended PMP® Certification workshop in May 2018

I really enjoyed the training session and am extremely satisfied. All my doubts on the topics were cleared with live examples. KnowledgeHut has got the best trainers in the education industry. Overall the session was a great experience.

Attended Agile and Scrum workshop in May 2018

Trainer really was helpful and completed the syllabus covering each and every concept with examples on time. Knowledgehut staff was friendly and open to all questions.

Attended Certified ScrumMaster (CSM)® workshop in May 2018

Knowledgehut is the best platform to gather new skills. Customer support here is very responsive. The trainer was very well experienced and helped me in clearing the doubts clearly with examples.

Attended Agile and Scrum workshop in May 2018
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Frequently Asked Questions

This credential offered by the prestigious Chartered Institute of Marketing (CIM) gives you the required knowledge to plan and work on strategic marketing plans at the management level. The skills you learn from this course will enable you to measure and analyse market trends and use it to positively impact your organization by taking strategic decisions.

Browse through any job-search site and you will see the demand for marketing professionals. This is because as businesses grow and competition heats-up, organizations use marketing as a tool to reach customers and get their attention. Naturally, there is a demand for qualified professionals who can deliver on the job. A credential from a well-recognized institute in marketing sets you apart from the crowd and reflects your capability in delivering goals and reaching milestones.

There are no prerequisites to apply for this course. But if English is not your first language then CIM demands that you provide an IELTS Academic Module with an overall score of 6.5 (each component pass being at 6.0 or above) or the Cambridge Certificate of Advanced English at grade B or above, achieved in the past 2 years. Other alternative qualifications may also be considered.

This course is ideal for candidates who wish to start out on a career in marketing or marketing professionals who want to further their career by revisiting concepts.

The exam is conducted in the form of two modules, both of which need to be passed to gain the credential. One is based on Marketing principles, which is a 90 minute exam, comprised of 50 multiple-choice questions. The second module is Customer Communications, which is assignment based and split into three tasks.

Achieving each module will give you a distinct award but you will receive the full foundation certificate only on completion of both the modules.

Any registration cancelled within 48 hours of the initial registration will be refunded in FULL (please note that all cancellations will incur a 5% deduction in the refunded amount due to transactional costs applicable while refunding). Refunds will be processed within 30 days of receipt of written request for refund. Kindly go through our Refund Policy for more details:  https://www.knowledgehut.com/refund-policy

Please send in an email to support@knowledgehut.com, and we will answer any queries you may have!

Foundation Certificate in Marketing Course in Perth

Foundation Certificate in Marketing in Perth Perth is a fast growing city and is the capital of Western Australia. Marketing professionals are in high demand in organizations in Perth and this has created a lot of jobs for those who have done the foundation certificate in marketing in Perth. KnowledgeHut offers the foundation certificate in marketing training in Perth. The workshop is conducted by their best trainer and the fee to enroll at the coaching institute is reasonable. The foundation certificate in marketing certification is highly popular as there is a rise in demand for those who are capable of delivering in a marketing profile. What is the course all about? The foundation certificate in marketing training in Perth makes one capable to help the business grow and let the business reach out to its customers. Those who do the foundation certificate in marketing in Perth are able to perform in a marketing role and are well versed with the marketing strategies that are essential for them to perform. Benefits of the course One who learns the basics at the academy gets to stand ahead in the competition as they are well qualified to deliver goals and achieve targets. The material is taught using practise sessions and lectures and trains one to make strategic business decisions. The course is taught using online demo sessions as well. The KnowledgeHut Way The cost to register for the course at the KnowledgeHut academy is not very steep and the trainer teaches the course so well that one is capable to measure and analyse the market trend and help the organisation grow. This helps them achieve their career goals faster in a qualified way.

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