# What Is Statistical Analysis and Its Business Applications?

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Statistics is a science concerned with collection, analysis, interpretation, and presentation of data. In Statistics, we generally want to study a population. You may consider population as a collection of things, persons, or objects under experiment or study. It is usually not possible to gain access to all of the information from the entire population due to logistical reasons. So, when we want to study a population, we generally select a sample.

In sampling, we select a portion (or subset) of the larger population and then study the portion (or the sample) to learn about the population. Data is the result of sampling from a population.

## Major Classification

There are two basic branches of Statistics – Descriptive and Inferential statistics. Let us understand the two branches in brief.

### Descriptive statistics

Descriptive statistics involves organizing and summarizing the data for better and easier understanding. Unlike Inferential statistics, Descriptive statistics seeks to describe the data, however, it does not attempt to draw inferences from the sample to the whole population. We simply describe the data in a sample. It is not developed on the basis of probability unlike Inferential statistics.

Descriptive statistics is further broken into two categories – Measure of Central Tendency and Measures of Variability.

### Inferential statistics

Inferential statistics is the method of estimating the population parameter baseon the sample information. It applies dimensions from sample groups in an experiment to contrast the conduct group and make overviews on the large population sample. Please note that the inferential statistics are effective and valuable only when examining each member of the group is difficult.

Let us understand Descriptive and Inferential statistics with the help of an example.

• Task – Suppose, you need to calculate the score othe players who scored a century in a cricket tournament.
•  Solution: Using Descriptive statistics you can get the desired results.
•  Task – Now, you need the overall score of the players who scored a century in the cricket tournament.

## Top Five Considerations for Statistical Data Analysis

Data can be messy. Even a small blunder may cost you a fortune. Therefore, special care when working with statistical data is of utmost importance. Here are a few key takeaways you must consider to minimize errors and improve accuracy.

1. Define the purpose and determine the location where the publication will take place.
2. Understand the assets to undertake the investigation.
3. Understand the individual capability of appropriately managing and understanding the analysis.
4. Determine whether there is a need to repeat the process.
5. Know the expectation of the individuals evaluating reviewing, committee, and supervision.

### Statistics and Parameters

Determining the sample size requires understanding statistics and parameters. The two being very closely related are often confused and sometimes hard to distinguish.

#### Statistics

A statistic is merely a portion of a target sample. It refers to the measure of the values calculated from the population.

A parameter is a fixed and unknown numerical value used for describing the entire population. The most commonly used parameters are:

• Mean
• Median
• Mode

Mean :

The mean is the average or the most common value in a data sample or a population. It is also referred to as the expected value.

Formula: Sum of the total number of observations/the number of observations.

Experimental data set: 2, 4, 6, 8, 10, 12, 14, 16, 18, 20
Calculating mean:
(2 + 4 + 6 + 8 + 10 + 12 + 14 + 16 + 18 + 20)/10
= 110/10
= 11 

Median:

In statistics, the median is the value separating the higher half from the lower half of a data sample, a population, or a probability distribution. It’s the mid-value obtained by arranging the data in increasing order or descending order.

Formula:

Let n be the data set (increasing order)

When data set is odd: Median = n+1/2th term

Case-I: (n is odd)
Experimental data set = 1, 2, 3, 4, 5
Median (n = 5) = [(5 +1)/2]th term
= 6/2 term
= 3rd term
Therefore, the median is 3 

When data set is even: Median = [n/2th + (n/2 + 1)th] /2

Case-II: (n is even)
Experimental data set = 1, 2, 3, 4, 5, 6
Median (n = 6) = [n/2th + (n/2 + 1)th]/2
= ( 6/2th + (6/2 +1)th]/2
= (3rd + 4th)/2
= (3 + 4)/2
= 7/2
= 3.5
Therefore, the median is 3.5 

Mode:

The mode is the value that appears most often in a set of data or a population.

Experimental data set= 1, 2, 2, 2, 3, 3, 3, 3, 3, 4, 4,4,5, 6
Mode = 3 

(Since 3 is the most repeated element in the sequence.)

## Terms Used to Describe Data

When working with data, you will need to search, inspect, and characterize them. To understand the data in a tech-savvy and straightforward way, we use a few statistical terms to denote them individually or in groups.

The most frequently used terms used to describe data include data point, quantitative variables, indicator, statistic, time-series data, variable, data aggregation, time series, dataset, and database. Let us define each one of them in brief:

• Data points: These are the numerical files formed and organized for interpretations.
• Quantitative variables: These variables present the information in digit form.
• Indicator: An indicator explains the action of a community's social-economic surroundings.
• Time-series data: The time-series defines the sequential data.
• Data aggregation: A group of data points and data set.
• Database: A group of arranged information for examination and recovery.
• Time-series: A set of measures of a variable documented over a specified time.

## Step-by-Step Statistical Analysis Process

The statistical analysis process involves five steps followed one after another.

• Step 1: Design the study and find the population of the study.
• Step 2: Collect data as samples.
• Step 3: Describe the data in the sample.
• Step 4: Make inferences with the help of samples and calculations
• Step 5: Take action

### Data distribution

Data distribution is an entry that displays entire imaginable readings of data. It shows how frequently a value occurs. Distributed data is always in ascending order, charts, and graphs enabling visibility of measurements and frequencies. The distribution function displaying the density of values of reading is known as the probability density function.

### Percentiles in data distribution

A percentile is the reading in a distribution with a specified percentage of clarifications under it.

Let us understand percentiles with the help of an example.

Suppose you have scored 90th percentile on a math test. A basic interpretation is that merely 4-5% of the scores were higher than your scores. Right? The median is 50th percentile because the assumed 50% of the values are higher than the median.

Dispersion

Dispersion explains the magnitude of distribution readings anticipated for a specific variable and multiple unique statistics like range, variance, and standard deviation. For instance, high values of a data set are widely scattered while small values of data are firmly clustered.

Histogram

The histogram is a pictorial display that arranges a group of data facts into user detailed ranges. A histogram summarizes a data series into a simple interpreted graphic by obtaining many data facts and combining them into reasonable ranges. It contains a variety of results into columns on the x-axis. The y axis displays percentages of data for each column and is applied to picture data distributions.

## Bell Curve distribution

Bell curve distribution is a pictorial representation of a probability distribution whose fundamental standard deviation obtained from the mean makes the bell, shaped curving. The peak point on the curve symbolizes the maximum likely occasion in a pattern of data. The other possible outcomes are symmetrically dispersed around the mean, making a descending sloping curve on both sides of the peak. The curve breadth is therefore known as the standard deviation.

## Hypothesis testing

Hypothesis testing is a process where experts experiment with a theory of a population parameter. It aims to evaluate the credibility of a hypothesis using sample data. The five steps involved in hypothesis testing are:

• Identify the no outcome hypothesis.

(A worthless or a no-output hypothesis has no outcome, connection, or dissimilarities amongst many factors.)

• Identify the alternative hypothesis.
• Establish the importance level of the hypothesis.
• Estimate the experiment statistic and equivalent P-value. P-value explains the possibility of getting a sample statistic.
• Sketch a conclusion to interpret into a report about the alternate hypothesis.

## Types of variables

A variable is any digit, amount, or feature that is countable or measurable. Simply put, it is a variable characteristic that varies. The six types of variables include the following:

### Dependent variable

A dependent variable has values that vary according to the value of another variable known as the independent variable.

### Independent variable

An independent variable on the other side is controllable by experts. Its reports are recorded and equated.

### Intervening variable

An intervening variable explicates fundamental relations between variables.

### Moderator variable

A moderator variable upsets the power of the connection between dependent and independent variables.

### Control variable

A control variable is anything restricted to a research study. The values are constant throughout the experiment.

### Extraneous variable

Extraneous variable refers to the entire variables that are dependent but can upset experimental outcomes.

## Chi-square test

Chi-square test records the contrast of a model to actual experimental data. Data is unsystematic, underdone, equally limited, obtained from independent variables, and a sufficient sample.

It relates the size of any inconsistencies among the expected outcomes and the actual outcomes, provided with the sample size and the number of variables in the connection.

## Types of Frequencies

Frequency refers to the number of repetitions of reading in an experiment in a given time. Three types of frequency distribution include the following:

• Groupedungrouped
• Cumulative, relative
• Relative cumulative frequency distribution.

## Features of Frequencies

• The calculation of central tendency and position (median, mean, and mode).
• The measure of dispersion (range, variance, and standard deviation).
• Degree of symmetry (skewness).
• Peakedness (kurtosis).

## Correlation Matrix

The correlation matrix is a table that shows the correlation coefficients of unique variables. It is a powerful tool that summarises datasets points and picture sequences in the provided data. A correlation matrix includes rows and columns that display variables. Additionally, the correlation matrix exploits in aggregation with other varieties of statistical analysis.

## Inferential Statistics

Inferential statistics use random data samples for demonstration and to create inferences. They are measured when analysis of each individual of a whole group is not likely to happen.

### Applications of Inferential Statistics

Inferential statistics in educational research is not likely to sample the entire population that has summaries. For instance, the aim of an investigation study may be to obtain whether a new method of learning mathematics develops mathematical accomplishment for all students in a class.

1. Marketing organizations: Marketing organizations use inferential statistics to dispute a survey and request inquiries. It is because carrying out surveys for all the individuals about merchandise is not likely.
2. Finance departments: Financial departments apply inferential statistics for expected financial plan and resources expenses, especially when there are several indefinite aspects. However, economists cannot estimate all that use possibility.
3. Economic planning: In economic planning, there are potent methods like index figures, time series investigation, and estimation. Inferential statistics measures national income and its components. It gathers info about revenue, investment, saving, and spending to establish links among them.

### Key Takeaways

• Statistical analysis is the gathering and explanation of data to expose sequences and tendencies.
•  Two divisions of statistical analysis are statistical and non-statistical analyses.
•  Descriptive and Inferential statistics are the two main categories of statistical analysis. Descriptive statistics describe data, whereas Inferential statistics equate dissimilarities between the sample groups.
•  Statistics aims to teach individuals how to use restricted samples to generate intellectual and precise results for a large group.
•  Mean, median, and mode are the statistical analysis parameters used to measure central tendency.

Conclusion

Statistical analysis is the procedure of gathering and examining data to recognize sequences and trends. It uses random samples of data obtained from a population to demonstrate and create inferences on a group. Inferential statistics applies economic planning with potent methods like index figures, time series investigation, and estimation.  Statistical analysis finds its applications in all the major sectors – marketing, finance, economic, operations, and data mining. Statistical analysis aids marketing organizations in disputing a survey and requesting inquiries concerning their merchandise.

### Abhresh Sugandhi

Author

Abhresh is specialized as a corporate trainer, He has a decade of experience in technical training blended with virtual webinars and instructor-led session created courses, tutorials, and articles for organizations. He is also the founder of Nikasio.com, which offers multiple services in technical training, project consulting, content development, etc.

What is data analytics?In the world of IT, every small bit of data count; even information that looks like pure nonsense has its significance. So, how do we retrieve the significance from this data? This is where Data Science and analytics comes into the picture.  Data Analytics is a process where data is inspected, transformed and interpreted to discover some useful bits of information from all the noise and make decisions accordingly. It forms the entire basis of the social media industry and finds a lot of use in IT, finance, hospitality and even social sciences. The scope in data analytics is nearly endless since all facets of life deal with the storage, processing and interpretation of data.Why data analytics? Data Analytics in this Information Age has nearly endless opportunities since literally everything in this era hinges on the importance of proper processing and data analysis. The insights from any data are crucial for any business. The field of data Analytics has grown more than 50 times from the early 2000s to 2021. Companies specialising in banking, healthcare, fraud detection, e-commerce, telecommunication, infrastructure and risk management hire data analysts and professionals every year in huge numbers.Need for certification:Skills are the first and foremost criteria for a job, but these skills need to be validated and recognised by reputed organisations for them to impress a potential employer. In the field of Data Analytics, it is pretty crucial to show your certifications. Hence, an employer knows you have hands-on experience in the field and can handle the workload of a real-world setting beyond just theoretical knowledge. Once you get a base certification, you can work your way up to higher and higher positions and enjoy lucrative pay packages. Top Data Analytics Certifications Certified Analytics Professional (CAP) Microsoft Certified Azure Data Scientist Associate Cloudera Certified Associate (CCA) Data Analyst Associate Certified Analytics Professional (aCAP) SAS Certified Data Analyst (Using SAS91. Certified Analytics Professional (CAP)A certification from an organisation called INFORMS, CAP is a notoriously rigorous certification and stands out like a star on an applicant's resume. Those who complete this program gain an invaluable credential and are able to distinguish themselves from the competition. It gives a candidate a comprehensive understanding of the analytical process's various fine aspects--from framing hypotheses and analytic problems to the proper methodology, along with acquisition, model building and deployment process with long-term life cycle management. It needs to be renewed after three years.The application process is in itself quite complex, and it also involves signing the CAP Code of Ethics before one is given the certification. The CAP panel reviews each application, and those who pass this review are the only ones who can give the exam.  Prerequisite: A bachelor’s degree with 5 years of professional experience or a master's degree with 3 years of professional experience.  Exam Fee & Format: The base price is $695. For individuals who are members of INFORMS the price is$495. (Source) The pass percentage is 70%. The format is a four option MCQ paper. Salary: $76808 per year (Source) 2. Cloudera Certified Associate (CCA) Data Analyst Cloudera has a well-earned reputation in the IT sector, and its Associate Data analyst certification can help bolster the resume of Business intelligence specialists, system architects, data analysts, database administrators as well as developers. It has a specific focus on SQL developers who aim to show their proficiency on the platform.This certificate validates an applicant's ability to operate in a CDH environment by Cloudera using Impala and Hive tools. One doesn't need to turn to expensive tuitions and academies as Cloudera offers an Analyst Training course with almost the same objectives as the exam, leaving one with a good grasp of the fundamentals. Prerequisites: basic knowledge of SQL and Linux Command line Exam Fee & Format: The cost of the exam is$295 (Source), The test is a performance-based test containing 8-12 questions to be completed in a proctored environment under 129 minutes.  Expected Salary: You can earn the job title of Cloudera Data Analyst that pays up to $113,286 per year. (Source)3. Associate Certified Analytics Professional (aCAP)aCAP is an entry-level certification for Analytics professionals with lesser experience but effective knowledge, which helps in real-life situations. It is for those candidates who have a master’s degree in a field related to data analytics. It is one of the few vendor-neutral certifications on the list and must be converted to CAP within 6 years, so it offers a good opportunity for those with a long term path in a Data Analytics career. It also needs to be renewed every three years, like the CAP certification. Like its professional counterpart, aCAP helps a candidate step out in a vendor-neutral manner and drastically increases their professional credibility. Prerequisite: Master’s degree in any discipline related to data Analytics. Exam Fee: The base price is$300. For individuals who are members of INFORMS the price is $200. (Source). There is an extensive syllabus which covers: i. Business Problem Framing, ii. Analytics Problem Framing, iii. Data, iv. Methodology Selection, v. Model Building, vi. Deployment, vii. Lifecycle Management of the Analytics process, problem-solving, data science and visualisation and much more.4. SAS Certified Data Analyst (Using SAS9)From one of the pioneers in IT and Statistics - the SAS Institute of Data Management - a SAS Certified Data Scientist can gain insights and analyse various aspects of data from businesses using tools like the SAS software and other open-source methodology. It also validates competency in using complex machine learning models and inferring results to interpret future business strategy and release models using the SAS environment. SAS Academy for Data Science is a viable institute for those who want to receive proper training for the exam and use this as a basis for their career. Prerequisites: To earn this credential, one needs to pass 5 exams, two from the SAS Certified Big Data Professional credential and three exams from the SAS Certified Advanced Analytics Professional Credential. Exam Fee: The cost for each exam is$180. (Source) An exception is Predictive Modelling using the SAS Enterprise Miner, costing $250, This exam can be taken in the English language. One can join the SAS Academy for Data Science and also take a practice exam beforehand. Salary: You can get a job as a SAS Data Analyst that pays up to$90,000 per year! (Source) 5. IBM Data Science Professional CertificateWhenever someone studies the history of a computer, IBM (International Business Machines) is the first brand that comes up. IBM is still alive and kicking, now having forayed into and becoming a major player in the Big Data segment. The IBM Data Science Professional certificate is one of the beginner-level certificates if you want to sink your hands into the world of data analysis. It shows a candidate's skills in various topics pertaining to data sciences, including various open-source tools, Python databases, SWL, data visualisation, and data methodologies.  One needs to complete nine courses to earn the certificate. It takes around three months if one works twelve hours per week. It also involves the completion of various hands-on assignments and building a portfolio. A candidate earns the Professional certificate from Coursera and a badge from IBM that recognises a candidate's proficiency in the area. Prerequisites: It is the optimal course for freshers since it requires no requisite programming knowledge or proficiency in Analytics. Exam Fee: It costs $39 per month (Source) to access the course materials and the certificate. The course is handled by the Coursera organisation. Expected Salary: This certification can earn you the title of IBM Data Scientist and help you earn a salary of$134,846 per annum. (Source) 6. Microsoft Certified Azure Data Scientist AssociateIt's one of the most well-known certifications for newcomers to step into the field of Big Data and Data analytics. This credential is offered by the leader in the industry, Microsoft Azure. This credential validates a candidate's ability to work with Microsoft Azure developing environment and proficiency in analysing big data, preparing data for the modelling process, and then progressing to designing models. One advantage of this credential is that it has no expiry date and does not need renewal; it also authorises the candidate’s extensive knowledge in predictive Analytics. Prerequisites: knowledge and experience in data science and using Azure Machine Learning and Azure Databricks. Exam Fee: It costs $165 to (Source) register for the exam. One advantage is that there is no need to attend proxy institutions to prepare for this exam, as Microsoft offers free training materials as well as an instructor-led course that is paid. There is a comprehensive collection of resources available to a candidate. Expected Salary: The job title typically offered is Microsoft Data Scientist and it typically fetches a yearly pay of$130,993.(Source) Why be a Data Analytics professional? For those already working in the field of data, being a Data Analyst is one of the most viable options. The salary of a data analyst ranges from $65,000 to$85,000 depending on number of years of experience. This lucrative salary makes it worth the investment to get a certification and advance your skills to the next level so that you can work for multinational companies by interpreting and organising data and using this analysis to accelerate businesses. These certificates demonstrate that you have the required knowledge needed to operate data models of the volumes needed by big organizations. 1. Demand is more than supply With the advent of the Information Age, there has been a huge boom in companies that either entirely or partially deal with IT. For many companies IT forms the core of their business. Every business has to deal with data, and it is crucial to get accurate insights from this data and use it to further business interests and expand profits. The interpretation of data also aims to guide them in the future to make the best business decisions.  Complex business intelligence algorithms are in place these days. They need trained professionals to operate them; since this field is relatively new, there is a shortage of experts. Thus, there are vacancies for data analyst positions with lucrative pay if one is qualified enough.2. Good pay with benefitsA data analyst is an extremely lucrative profession, with an average base pay of $71,909 (Source), employee benefits, a good work-home balance, and other perks. It has been consistently rated as being among the hottest careers of the decade and allows professionals to have a long and satisfying career. Companies Hiring Certified Data Analytics Professionals Oracle A California based brand, Oracle is a software company that is most famous for its data solutions. With over 130000 employees and a revenue of 39 billion, it is surely one of the bigger players in Data Analytics. MicroStrategy Unlike its name, this company is anything but micro, with more than 400 million worth of revenue. It provides a suite of analytical products along with business mobility solutions. It is a key player in the mobile space, working natively with Android and iOS. SAS One of the companies in the list which provides certifications and is also without a doubt one of the largest names in the field of Big Data, machine learning and Data Analytics, is SAS. The name SAS is derived from Statistical Analysis System. This company is trusted and has a solid reputation. It is also behind the SAS Institute for Data Science. Hence, SAS is the organisation you would want to go to if you're aiming for a long-term career in data science. Conclusion To conclude, big data and data Analytics are a field of endless opportunities. By investing in the right credential, one can pave the way to a viable and lucrative career path. Beware though, there are lots of companies that provide certifications, but only recognised and reputed credentials will give you the opportunities you are seeking. Hiring companies look for these certifications as a mark of authenticity of your hands-on experience and the amount of work you can handle effectively. Therefore, the credential you choose for yourself plays a vital role in the career you can have in the field of Data analytics. Happy learning! 5631 Top Data Analytics Certifications What is data analytics?In the world of IT, every s... Read More ## Why Should You Start a Career in Machine Learning? If you are even remotely interested in technology you would have heard of machine learning. In fact machine learning is now a buzzword and there are dozens of articles and research papers dedicated to it. Machine learning is a technique which makes the machine learn from past experiences. Complex domain problems can be resolved quickly and efficiently using Machine Learning techniques. We are living in an age where huge amounts of data are produced every second. This explosion of data has led to creation of machine learning models which can be used to analyse data and to benefit businesses. This article tries to answer a few important concepts related to Machine Learning and informs you about the career path in this prestigious and important domain.What is Machine Learning?So, here’s your introduction to Machine Learning. This term was coined in the year 1997. “A computer program is said to learn from experience E with respect to some class of tasks T and performance measure P, if its performance at the tasks improves with the experiences.”, as defined in the book on ML written by Mitchell in 1997. The difference between a traditional programming and programming using Machine Learning is depicted here, the first Approach (a) is a traditional approach, and second approach (b) is a Machine Learning based approach.Machine Learning encompasses the techniques in AI which allow the system to learn automatically looking at the data available. While learning, the system tries to improve the experience without making any explicit efforts in programming. Any machine learning application follows the following steps broadlySelecting the training datasetAs the definition indicates, machine learning algorithms require past experience, that is data, for learning. So, selection of appropriate data is the key for any machine learning application.Preparing the dataset by preprocessing the dataOnce the decision about the data is made, it needs to be prepared for use. Machine learning algorithms are very susceptible to the small changes in data. To get the right insights, data must be preprocessed which includes data cleaning and data transformation. Exploring the basic statistics and properties of dataTo understand what the data wishes to convey, the data engineer or Machine Learning engineer needs to understand the properties of data in detail. These details are understood by studying the statistical properties of data. Visualization is an important process to understand the data in detail.Selecting the appropriate algorithm to apply on the datasetOnce the data is ready and understood in detail, then appropriate Machine Learning algorithms or models are selected. The choice of algorithm depends on characteristics of data as well as type of task to be performed on the data. The choice also depends on what kind of output is required from the data.Checking the performance and fine-tuning the parameters of the algorithmThe model or algorithm chosen is fine-tuned to get improved performance. If multiple models are applied, then they are weighed against the performance. The final algorithm is again fine-tuned to get appropriate output and performance.Why Pursue a Career in Machine Learning in 2021?A recent survey has estimated that the jobs in AI and ML have grown by more than 300%. Even before the pandemic struck, Machine Learning skills were in high demand and the demand is expected to increase two-fold in the near future.A career in machine learning gives you the opportunity to make significant contributions in AI, the future of technology. All the big and small businesses are adopting Machine Learning models to improve their bottom-line margins and return on investment. The use of Machine Learning has gone beyond just technology and it is now used in diverse industries including healthcare, automobile, manufacturing, government and more. This has greatly enhanced the value of Machine Learning experts who can earn an average salary of$112,000.  Huge numbers of jobs are expected to be created in the coming years.  Here are a few reasons why one should pursue a career in Machine Learning:The global machine learning market is expected to touch \$20.83B in 2024, according to Forbes.  We are living in a digital age and this explosion of data has made the use of machine learning models a necessity. Machine Learning is the only way to extract meaning out of data and businesses need Machine Learning engineers to analyze huge data and gain insights from them to improve their businesses.If you like numbers, if you like research, if you like to read and test and if you have a passion to analyse, then machine learning is the career for you. Learning the right tools and programming languages will help you use machine learning to provide appropriate solutions to complex problems, overcome challenges and grow the business.Machine Learning is a great career option for those interested in computer science and mathematics. They can come up with new Machine Learning algorithms and techniques to cater to the needs of various business domains.As explained above, a career in machine learning is both rewarding and lucrative. There are huge number of opportunities available if you have the right expertise and knowledge. On an average, Machine Learning engineers get higher salaries, than other software developers.Years of experience in the Machine Learning domain, helps you break into data scientist roles, which is not just among the hottest careers of our generation but also a highly respected and lucrative career. Right skills in the right business domain helps you progress and make a mark for yourself in your organization. For example, if you have expertise in pharmaceutical industries and experience working in Machine learning, then you may land job roles as a data scientist consultant in big pharmaceutical companies.Statistics on Machine learning growth and the industries that use MLAccording to a research paper in AI Multiple (https://research.aimultiple.com/ml-stats/), the Machine Learning market will grow to 9 Billion USD by the end of 2022. There are various areas where Machine Learning models and solutions are getting deployed, and businesses see an overall increase of 44% investments in this area. North America is one of the leading regions in the adoption of Machine Learning followed by Asia.The Global Machine Learning market will grow by 42% which is evident from the following graph. Image sourceThere is a huge demand for Machine Learning modelling because of the large use of Cloud Based Applications and Services. The pandemic has changed the face of businesses, making them heavily dependent on Cloud and AI based services. Google, IBM, and Amazon are just some of the companies that have invested heavily in AI and Machine Learning based application development, to provide robust solutions for problems faced by small to large scale businesses. Machine Learning and Cloud based solutions are scalable and secure for all types of business.ML analyses and interprets data patterns, computing and developing algorithms for various business purposes.Advantages of Machine Learning courseNow that we have established the advantages of perusing a career in Machine Learning, let’s understand from where to start our machine learning journey. The best option would be to start with a Machine Learning course. There are various platforms which offer popular Machine Learning courses. One can always start with an online course which is both effective and safe in these COVID times.These courses start with an introduction to Machine Learning and then slowly help you to build your skills in the domain. Many courses even start with the basics of programming languages such as Python, which are important for building Machine Learning models. Courses from reputed institutions will hand hold you through the basics. Once the basics are clear, you may switch to an offline course and get the required certification.Online certifications have the same value as offline classes. They are a great way to clear your doubts and get personalized help to grow your knowledge. These courses can be completed along with your normal job or education, as most are self-paced and can be taken at a time of your convenience. There are plenty of online blogs and articles to aid you in completion of your certification.Machine Learning courses include many real time case studies which help you in understanding the basics and application aspects. Learning and applying are both important and are covered in good Machine Learning Courses. So, do your research and pick an online tutorial that is from a reputable institute.What Does the Career Path in Machine Learning Look Like?One can start their career in Machine Learning domain as a developer or application programmer. But the acquisition of the right skills and experience can lead you to various career paths. Following are some of the career options in Machine Learning (not an exhaustive list):Data ScientistA data scientist is a person with rich experience in a particular business field. A person who has a knowledge of domain, as well as machine learning modelling, is a data scientist. Data Scientists’ job is to study the data carefully and suggest accurate models to improve the business.AI and Machine Learning EngineerAn AI engineer is responsible for choosing the proper Machine Learning Algorithm based on natural language processing and neural network. They are responsible for applying it in AI applications like personalized advertising.  A Machine Learning Engineer is responsible for creating the appropriate models for improvement of the businessData EngineerA Data Engineer, as the name suggests, is responsible to collect data and make it ready for the application of Machine Learning models. Identification of the right data and making it ready for extraction of further insights is the main work of a data engineer.Business AnalystA person who studies the business and analyzes the data to get insights from it is a Business Analyst. He or she is responsible for extracting the insights from the data at hand.Business Intelligence (BI) DeveloperA BI developer uses Machine Learning and Data Analytics techniques to work on a large amount of data. Proper representation of data to suit business decisions, using the latest tools for creation of intuitive dashboards is the role of a BI developer.  Human Machine Interface learning engineerCreating tools using machine learning techniques to ease the human machine interaction or automate decisions, is the role of a Human Machine Interface learning engineer. This person helps in generating choices for users to ease their work.Natural Language Processing (NLP) engineer or developerAs the name suggests, this person develops various techniques to process Natural Language constructs. Building applications or systems using machine learning techniques to build Natural Language based applications is their main task. They create multilingual Chatbots for use in websites and other applications.Why are Machine Learning Roles so popular?As mentioned above, the market growth of AI and ML has increased tremendously over the past years. The Machine Learning Techniques are applied in every domain including marketing, sales, product recommendations, brand retention, creating advertising, understanding the sentiments of customer, security, banking and more. Machine learning algorithms are also used in emails to ease the users work. This says a lot, and proves that a career in Machine Learning is in high demand as all businesses are incorporating various machine learning techniques and are improving their business.One can harness this popularity by skilling up with Machine Learning skills. Machine Learning models are now being used by every company, irrespective of their size--small or big, to get insights on their data and use these insights to improve the business. As every company wishes to grow faster, they are deploying more machine learning engineers to get their work done on time. Also, the migration of businesses to Cloud services for better security and scalability, has increased their requirement for more Machine Learning algorithms and models to cater to their needs.Introducing the Machine learning techniques and solutions has brought huge returns for businesses.  Machine Learning solution providers like Google, IBM, Microsoft etc. are investing in human resources for development of Machine Learning models and algorithms. The tools developed by them are popularly used by businesses to get early returns. It has been observed that there is significant increase in patents in Machine Learning domains since the past few years, indicating the quantum of work happening in this domain.Machine Learning SkillsLet’s visit a few important skills one must acquire to work in the domain of Machine Learning.Programming languagesKnowledge of programming is very important for a career in Machine Learning. Languages like Python and R are popularly used to develop applications using Machine Learning models and algorithms. Python, being the simplest and most flexible language, is very popular for AI and Machine Learning applications. These languages provide rich support of libraries for implementation of Machine Learning Algorithms. A person who is good in programming can work very efficiently in this domain.Mathematics and StatisticsThe base for Machine Learning is mathematics and statistics. Statistics applied to data help in understanding it in micro detail. Many machine learning models are based on the probability theory and require knowledge of linear algebra, transformations etc. A good understanding of statistics and probability increases the early adoption to Machine Learning domain.Analytical toolsA plethora of analytical tools are available where machine learning models are already implemented and made available for use. Also, these tools are very good for visualization purposes. Tools like IBM Cognos, PowerBI, Tableue etc are important to pursue a career as a  Machine Learning engineer.Machine Learning Algorithms and librariesTo become a master in this domain, one must master the libraries which are provided with various programming languages. The basic understanding of how machine learning algorithms work and are implemented is crucial.Data Modelling for Machine Learning based systemsData lies at the core of any Machine Learning application. So, modelling the data to suit the application of Machine Learning algorithms is an important task. Data modelling experts are the heart of development teams that develop machine learning based systems. SQL based solutions like Oracle, SQL Server, and NoSQL solutions are important for modelling data required for Machine Learning applications. MongoDB, DynamoDB, Riak are some important NOSQL based solutions available to process unstructured data for Machine Learning applications.Other than these skills, there are two other skills that may prove to be beneficial for those planning on a career in the Machine Learning domain:Natural Language processing techniquesFor E-commerce sites, customer feedback is very important and crucial in determining the roadmap of future products. Many customers give reviews for the products that they have used or give suggestions for improvement. These feedbacks and opinions are analyzed to gain more insights about the customers buying habits as well as about the products. This is part of natural language processing using Machine Learning. The likes of Google, Facebook, Twitter are developing machine learning algorithms for Natural Language Processing and are constantly working on improving their solutions. Knowledge of basics of Natural Language Processing techniques and libraries is must in the domain of Machine Learning.Image ProcessingKnowledge of Image and Video processing is very crucial when a solution is required to be developed in the area of security, weather forecasting, crop prediction etc. Machine Learning based solutions are very effective in these domains. Tools like Matlab, Octave, OpenCV are some important tools available to develop Machine Learning based solutions which require image or video processing.ConclusionMachine Learning is a technique to automate the tasks based on past experiences. This is among the most lucrative career choices right now and will continue to remain so in the future. Job opportunities are increasing day by day in this domain. Acquiring the right skills by opting for a proper Machine Learning course is important to grow in this domain. You can have an impressive career trajectory as a machine learning expert, provided you have the right skills and expertise.
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Why Should You Start a Career in Machine Learning?

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