Modes of Delivery
Team/Corporate Training
Our Corporate training is carefully structured to help executives keep ahead of rapidly evolving business environments.Description
Organizations are realizing the value of reaching consumers through the digital medium. It's no wonder that top companies are spending more than 50% of their marketing budget on digital, empowering customers to use social and mobile digital platforms to research and use the best products.
Professionals who can apply digital marketing techniques to ensure business continuity are in great demand. We at KnowledgeHut understand this and therefore bring you a course that breaks down digital marketing to its nuts and bolts to give a comprehensive overview of how to use it for business enhancements. From learning about strategy, market analytics, developing content strategy to understanding about email, search and social media marketing, our in-depth courseware with practical examples and case scenarios will give you the skills necessary to plan and launch successful marketing campaigns for business success.
On successful completion of the course, you will receive a Course Completion Certificate from KnowledgeHut with Credits (1 credit per hour of training).
What you will learn:
- Analyse business goals and product type to create effective marketing campaigns
- Use a wide variety of online marketing techniques
- Understand the type of audience and what marketing strategy would work best for a given product
- Leverage social media such as Facebook, Twitter, Google AdWords etc to launch, track and maintain marketing campaigns
- Manage and promote a brand online
You will also get:
- Instructor-led classes
- Downloadable courseware
Key Features
Curriculum
- Introduction to Digital Marketing
- Business strategy and marketing
- Brand strategy
- Marketing Analytics
- Introduction to marketing analytics
- Excel, Statistics and Data Visualization
- Metrics, Sources and Statistics
- Segmentation, Targeting and Tracking
- Testing & Experimentation
- Budgeting & Planning
- Presenting & Storytelling
- Mid-course lab
- Acquiring and Engaging Users
- UX Fundamentals & Trends
- Developing a content strategy
- Activation & Retention
- Email Marketing
- Search Marketing
- Social Media Management & Influencer Marketing
- Facebook Advertising
- Twitter, LinkedIn & Display Advertising
- Final Presentations
Our Students See All
Attended a 2 day weekend course by Knowledgehut for the CSM certification. The instructor was very knowledgeable and engaging. Excellent experience.
Attended workshop in April 2018The workshop is designed to deliver value by putting you on challenging situations as a Scrum product owner and discussing better practices. The instructor was skilled instructor and was open to answer all our questions. He is also very resourceful and suggested some reading materials that I found very useful. The venue was also very convenient and easily accessible, the workshop planning was very good too.
Attended workshop in March 2018The training was informative and useful. The roles and responsibilities of a scrum master are explained in detail.
Attended workshop in May 2018Knowledge hut provided good way to learn new things and keep up the speed in the marked by providing experienced trainer, to help me get certified in PMI - ACP. Thank you for the wonderful service.
Attended workshop in March 2018Frequently Asked Questions
Organizations are realizing the value of marketing in reaching out to customers and giving them what they want. This helps build brand loyalty and promotes business. Digital marketing is one way to connect with customers and help generate higher revenues and beat competition. This course will teach you how to develop effective campaigns and use social media platforms to gain new and maintain existing customers. You will learn about the latest tools and technologies that will make you indispensable to the marketing team.
There are no pre-requisites for joining this course.
Yes, KnowledgeHut does offer virtual training for Digital Marketing. Call us for more information on the same.
On successful completion of the course you will receive a course completion certificate issued by KnowledgeHut.
You will receive 1 credit per hour of learning.
Any registration cancelled within 48 hours of the initial registration will be refunded in FULL (please note that all cancellations will incur a 5% deduction in the refunded amount due to transactional costs applicable while refunding). Refunds will be processed within 30 days of receipt of written request for refund. Kindly go through our Refund Policy for more details: http://www.knowledgehut.com/refund
Please send in an email to support@knowledgehut.com, and we will answer any queries you may have!