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Digital Marketing Training

Digital Marketing

Master Digital Marketing and Drive Growth with Data-Driven Strategies

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Digital Marketing Training
  • 450,000+
    Career Transformations
  • 250+
    Workshops Every Month
  • 100+
    Countries and Counting

Digital Marketing Training Highlights

Become a Skilled Digital Marketing Expert

16 Hours of Live, Instructor-Led Sessions

Coaching by Experienced Digital Marketing Experts

Balanced Mix of Classroom and Practical Sessions

Hands-on Learning With Group Exercises

Downloadable Comprehensive Courseware

Master Concepts Through Case Studies and Activities

Modern businesses reach more consumers through digital media than traditional. It is no wonder that digital marketing spends accounts for more than half of marketing spending for most businesses. Businesses enjoy greater reach, and customers enjoy greater access. Professionals who can apply digital marketing techniques to get results are in great demand.

We at upGrad KnowledgeHut understand this and bring you a course that breaks down digital marketing to its fundamentals and equips you to use it for business enhancements. From learning about strategy, market analytics, and developing content strategy to understanding about email, search, and social media marketing, this in-depth courseware with practical examples and case scenarios will give you the skills necessary to plan and launch successful marketing campaigns for business success.

On successful completion of the course, you will receive a Course Completion Certificate from upGrad KnowledgeHut.

Why KnowledgeHut for Digital Marketing Training

Get the KnowledgeHut Advantage

Learn from Industry Experts

Interact with certified instructors who are also industry experts. Listen, learn, explore, and apply!

Updated Curriculum

Acquire the skills and understand all concepts easily with the latest digital marketing practices.

Hands-On Training

Learn with the help of theory-backed practical case studies, hands-on exercises, and practice.

Continual Learning Support

Monthly webinars, e-books, tutorials, interview questions and more to strengthen your learning.

Learn Advanced Concepts

Learn from scratch and develop your understanding of advanced digital marketing concepts.

Career Support

Get career support to overcome challenges and embark on an improved digital marketing career.

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Digital Marketing Training COURSE REVIEW

Our Learners Love Us

Enlightening journey

Completing the program has been an enlightening journey, and I am incredibly grateful for the knowledge, skills, and insights I have gained under your guidance.

Trainer's dedication to excellence was evident throughout the training, from the comprehensive curriculum to the engaging delivery methods and the unwavering support of your instructors. The resources and materials provided were invaluable, and the hands-on exercises truly enhanced my learning experience.

Moreover, the positive and encouraging environment fostered by trainer made every session enjoyable and motivating. Your commitment to the success of your students is truly commendable, and I feel confident that the skills I have acquired will significantly benefit me in my professional endeavors.

Thank you once again for your outstanding training program. It has been a privilege to learn from such knowledgeable and passionate experts. I look forward to applying what I have learned and continuing to grow in my field.

Vishal Gaikwad
Vishal Gaikwad
Digital Marketing Specialist
Read on
Google

Excellent learning environment

KnowledgeHut offers an excellent learning environment. They deliver sessions infused with engaging team concepts, making extended periods of learning feel effortless. With real-time experts leading the way, one can easily immerse themselves in the learning process and enjoy a fruitful educational experience. Gratitude to Knowledge Hut for providing such invaluable learning opportunities.

Ganesh
Ganesh
Marketing Manager
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Google

Insightful learning experience

It was a great and insightful learning experience with knowledgable trainers assisting every single time when in need. The course was well designed to cater the topic.

Shamreen Banu
Shamreen Banu
Entrepreneur
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Google

Extremely good experience

My experience with KnowledgeHut has been extremely good. They had all the resources and knowledge bank at one place and their Prism portal is fantastic for learning. I must also mention the quality of the teaching faculty as they were quite patient and approachable during the entire course. I must say that they are doing a commendable job in the area of knowledge at ease. Keep up the good work.

Rohan Madabhavi
Rohan Madabhavi
Content Writer
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Google

Comprehensive course content

The course content was comprehensive, covering everything from basic concepts to advanced techniques in a clear and engaging manner. The instructors were knowledgeable and provided practical examples that helped me grasp complex concepts easily.

Gundu Jayadhar
Gundu Jayadhar
SEO Blogger
Read on
Google
Google
4.8/5
6,094 Reviews
Facebook
4.7/5
991 Reviews
SwitchUp
4.9/5
228 Reviews

Digital Marketing Course Syllabus

Curriculum

1. Introduction to Digital Marketing

Topics:

  • Business strategy and marketing
  • Brand strategy

2. Marketing Analytics

Topics:

  • Introduction to marketing analytics
  • Excel, Statistics and Data Visualization
  • Metrics, Sources and Statistics
  • Segmentation, Targeting and Tracking
  • Testing & Experimentation
  • Budgeting & Planning
  • Presenting & Storytelling
  • Mid-course lab

3. Acquiring and Engaging Users

Topics:

  • UX Fundamentals & Trends
  • Developing a content strategy
  • Activation & Retention
  • Email Marketing
  • Search Marketing
  • Social Media Management & Influencer Marketing
  • Facebook Advertising
  • Twitter, LinkedIn & Display Advertising
  • Final Presentations

What You'll Learn in the Digital Marketing Training

Learning Objectives
Marketing Campaigns

Learn how to develop and execute marketing campaigns that meet the objectives of the business.

Marketing Techniques

Master online marketing techniques that provide results within the optimum time and budget.

Analyzing Audience

Learn how to identify the correct audience for your product and how to engage and nurture them.

Marketing Strategy

Identify the apt marketing strategies that you should implement to achieve organizational goals.

Social Media Marketing

Explore social media platforms and strategize how to leverage the unique features of each.

Brand Promotion

Establish and enhance the online presence of your brand and learn to engage your audience.

Prerequisites for Digital Marketing Training

Prerequisites and Eligibility
  • There are no prerequisites for this course.
Prerequisites and Eligibility

Who can attend the Digital Marketing Course

Who This Course Is For?
  • Marketing Professionals
  • Business Owners
  • Professionals interested in learning Marketing
Who Should Attend

Digital Marketing Training FAQs

Frequently Asked Questions
Digital Marketing Training

1. What can I expect to accomplish after completing the Digital Marketing Training?

On completion of the Digital Marketing Training, you will be able to develop an understanding of the following topics:

  • Creating Marketing Campaigns
  • Aligning Campaigns to Business Goals
  • Online Marketing Techniques
  • Analyzing Audience
  • Product Analysis
  • Marketing Strategy
  • Social Media Marketing
  • Brand Promotion

2. How does Digital Marketing Training help me?

Organizations are realizing the value of marketing in reaching out to customers and giving them what they want. This helps build brand loyalty and promotes business. Digital marketing is one way to connect with customers and help generate higher revenues and beat competition. This course will teach you how to develop effective campaigns and use social media platforms to gain new and maintain existing customers. You will learn about the latest tools and technologies that will make you indispensable to the marketing team.

3. What are the prerequisites for the Digital Marketing Training?

There are no prerequisites for this training.

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