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PG Certificate in Data Analytics and Applied AI with PWC India

PG Certification Program in Data Analytics and Applied AI with PwC India

Learn Data Analytics with AI embedded into every module through case studies from PwC India, hands-on projects, and a co-branded certificate of completion.

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PG Certificate in Data Analytics and Applied AI
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Post Graduate Certificate in Data Analytics and Applied AI

Prerequisites and Eligibility

There are no formal eligibility requirements for this program.

Whether you're beginning your analytics journey or looking to enhance your current role with AI-powered data skills, this program is designed to help you succeed.

No prior coding experience is required.

The program begins with a Foundation and AI-Powered Analyst Toolkit, helping learners build confidence with Excel, analytical thinking, AI tools, and business problem-solving before progressing to advanced topics.

Prerequisites and Eligibility

PG Certification in Data Analytics and Applied AI

Who is this program for?
  • Working professionals across Business, Operations, Finance, MIS, Reporting, Consulting, and related domains looking to upskill in Data Analytics.
  • Professionals looking to transition into Data Analytics or Business Analytics roles.
  • Entrepreneurs and business owners looking to leverage data-driven insights for informed decision-making and business growth.
Who Should Attend
  • 500K+
    Professionals trained
  • 250+
    Workshops every month
  • 100+
    Countries and counting

PG with Data Analytics and Applied AI Training

Course Highlights

Learn the Complete Analytics Tool Stack

Develop practical expertise in Excel, Advanced Excel, Power BI, SQL, Python, Statistics, Exploratory Data Analysis, Tableau (optional), Predictive Analytics, and AI-powered analytics workflows.

AI Embedded Across Every Module

Unlike other analytics programs where AI is taught as a separate topic, this curriculum integrates AI into every module—from Excel and statistics to Power BI, SQL, Python, storytelling, and predictive analytics.

PwC India Learning Experience

Gain access to PwC India-developed learning content, industry case studies, capstone projects, and a live online PwC India masterclass.

AI Verification Skills

Most programs teach learners to use AI. This program goes one step further by teaching learners how to validate AI-generated formulas, SQL queries, dashboards, insights, and analytical outputs, helping build credibility in professional environment.

PwC India Case Studies & Capstone Projects

Apply your learning to real-world business scenarios through PwC India case studies using PwC India created datasets inspired from case studies and complete two end-to-end capstone projects showcasing your analytical and AI capabilities.

Co-Branded upGrad × PwC Academy Certificate of completion

Earn a jointly co-branded upGrad x PwC Academy Certificate of completion.

WHY UPGRAD KNOWLEDGEHUT FOR Data Analytics and Applied AI?

upGrad KnowledgeHut Edge

Learn with a Global Community

Collaborate with a diverse cohort of learners from across industries, functions, and geographies. Exchange ideas, solve real-world business challenges, and build a professional network that extends beyond the classroom.

Learn from Industry Experts

Gain practical insights from experienced analytics professionals and industry practitioners who bring real-world business challenges, consulting perspectives, and applied AI use cases into every live session.

Weekend Learning Designed for Working Professionals

Balance learning with work through a structured blend of weekend live classes and self-paced learning. Progress through the curriculum without interrupting your professional commitments.

Career-Focused Learning Outcomes

Develop practical skills that employers value through hands-on projects, AI-assisted analytics workflows, dual capstone projects, and a portfolio demonstrating your ability to solve real business problems using data and AI.

Post Graduate in Data Analytics and Applied AI

Curriculum

1. Foundation: The AI-Powered Analyst Toolkit

Learning Objectives

Set up the full analyst stack and internalize the verification discipline every later module assumes.

Topics

  • What ChatGPT, Claude, and Cursor are, and what each is built for
  • AI tools vs. Google search — generating an answer vs. finding one
  • Claude UI walkthrough — chats, Projects
  • Claude Skills — reusable instructions for repeat tasks
  • Claude Connectors — letting Claude read your tools directly
  • What Cursor is, and how its AI agents work — writing and editing code alongside you in the same file
  • How Gen AI works — capabilities, failure modes, hallucination
  • The role–context–task–format prompt framework
  • Iterative refinement — prompting in passes, not one shot
  • Chain-of-verification prompting
  • Verification workflows — what to check, recompute, or never trust
  • Guardrails — limits you set on what AI is allowed to do or access
  • Data confidentiality in a client context
  • Responsible AI — disclosure, attribution, submission standards
  • Introduction to Git and GitHub — what version control is and why it exists
  • Using AI to help write commits and explain Git commands

Hands-on

  • ChatGPT
  • Claude (chats, Projects, Skills, Connectors)
  • Cursor
  • Git & GitHub

Project - Personal Portfolio Website

Build your own portfolio site using AI tools end to end, and deploy it live.

2. Problem Solving & Structured Thinking

Learning Objectives

Turn an ambiguous business situation into a structured, solvable problem the way a consultant does.

Topics

  • Framing a business problem — the symptom vs. the real question
  • The SMART framework applied to analytics scopes
  • MECE — mutually exclusive, collectively exhaustive
  • Root cause analysis — 5 Whys, issue trees
  • Solution evaluation — effort, impact, data availability
  • Proof-of-concept thinking
  • Masterclass: structuring client problems live

Hands-on:

  • ChatGPT (market, competitor, and stakeholder research)
  • Git & GitHub

Project - The MECE Correction (Git-tracked)

You’re given AI-generated issue trees for a business problem. Test them against MECE and find where they fail — AI trees routinely overlap branches or miss categories entirely. Commit history: raw AI tree → your MECE audit notes → corrected tree, each with an AI-assisted commit message. 

3. Excel & Advanced Excel

Learning Objectives

Run a complete analysis in Excel — clean, transform, summarize, visualize — and build pivot driven dashboards that answer a stated business question.

Topics

  • Slicing and dicing data
  • Complex functions and nested logic
  • Text functions and cell referencing
  • VLOOKUP / HLOOKUP / XLOOKUP
  • INDEX-MATCH
  • IF, nested IF, and IFERROR
  • SUMIFS, COUNTIFS, AVERAGEIFS
  • Data validation and conditional formatting
  • Named ranges
  • Pivot tables and pivot charts
  • Data linking across sheets and workbooks
  • What-if analysis, Goal Seek, and scenario modelling
  • Chart formatting
  • Basic dashboard logic
  • AI-assisted formula generation and data-cleaning logic

Hands-on:

  • Excel
  • ChatGPT / Claude

Project - Sales Performance Dashboard

Clean a raw sales dataset and build a pivot-based dashboard that answers a few key business questions.

4. Visualization with Power BI

Learning Objectives

Build production-quality reports end to end — modelled correctly, written in DAX, ready to share.

Topics

  • Power BI overview — where it fits against Excel and Tableau
  • Data preparation in Power Query
  • Data modelling — relationships and cardinality
  • DAX fundamentals for business metrics
  • Report building and layout
  • Power BI Copilot — AI-assisted DAX and visual suggestions inside the tool itself
  • Dashboard best practices

Hands-on:

  • Power BI Desktop
  • Power BI Copilot
  • ChatGPT / Claude (AI-assisted DAX generation, storytelling support)

Project - Store Underperformance Dashboard

Build a dashboard from raw retail sales data to find why certain stores are missing targets, with AI-generated DAX measures verified before use.

5. Visualization with Tableau

Learning Objectives

Translate your Power BI skills to Tableau and broaden employability at Tableau-first organizations.

Topics

  • Getting started with Tableau
  • Charts and plots
  • Hierarchies, grouping, and treemaps
  • Calculated fields and functions
  • Dashboards and storytelling
  • LOD (Level of Detail) expressions
  • AI-assisted calculated-field generation and chart-type suggestions

Hands-on:

  • Tableau
  • ChatGPT / Claude (calculated-field generation, chart-type prompting)

Project - Fresh Dataset Dashboard

Build a standalone Tableau dashboard on a new business dataset, with AI-assisted calculated fields verified before use.

6. Python for Analysts

Learning Objectives

Write practical Python for the analysis Excel can’t handle, and pair-program with AI while keeping full ownership of the code.

Topics

  • Data types and operations
  • Data structures — lists, dicts, tuples, sets
  • Control structures — loops, conditionals
  • Functions — writing your own, and important built-ins (map, filter, lambda, etc.)
  • Error handling — try/except/finally
  • File handling — reading and writing files
  • The yield keyword and generators
  • Decorators
  • What an API actually is, and how a request/response works
  • Calling AI directly from code — Claude/OpenAI/Gemini APIs, instead of only chatting
  • Intro to Flask — building a tiny API of your own to serve results
  • AI-native coding in Cursor — agent-assisted edits inside the same file

Hands-on:

  • Python
  • Flask
  • Cursor
  • Claude API / OpenAI API
  • Streamlit
  • Supabase
  • Vercel
  • Git & GitHub

Project - Expense Tracker

Build an expense tracker with a Flask backend API, a Streamlit UI, Supabase as the database, deployed live on Vercel.

7. Exploratory Data Analysis & Statistics

Learning Objectives

Explore a dataset properly before drawing conclusions from it, then back those conclusions with statistics you can defend under challenge.

Topics

  • EDA in Python
    • NumPy for numerical work
    • Pandas — reading, joining, grouping, reshaping real datasets
    • Matplotlib for visualisation
    • Data sourcing and ERP basics
    • Data cleaning as an analytical decision, not a preprocessing chore
    • Missing values and outliers — spotting and handling them
    • Univariate and bivariate analysis
    • Derived metrics — building the variable the question actually needs
    • AI as an EDA thought-partner — “what should I even check in this dataset?”
  • Statistics
    • Random variables and probability distributions
    • Central Limit Theorem
    • Confidence intervals
    • Normal and t-distributions
    • Hypothesis testing
    • Type I / Type II errors
    • A/B testing — design, run, interpret

Hands-on:

  • Python (NumPy, Pandas, Matplotlib)
  • ChatGPT / Claude (EDA thought-partner, statistical explanation)
  • Git & GitHub

Project - Zomato Data Analysis

Full EDA and statistical analysis on the Zomato dataset — cleaning, univariate/bivariate exploration, and at least one defensible hypothesis or A/B-style read.

8. Introduction to SQL

Learning Objectives

Query relational databases with confidence and understand warehouse fundamentals well enough to work alongside data engineers.

Topics

  • Database design and data warehouse basics
  • Data modelling for analytics
  • SQL querying fundamentals — SELECT, WHERE, GROUP BY, ORDER BY
  • Joins and set operations
  • Nested queries
  • Window functions
  • Solving business problems through data modeling
  • Text-to-SQL — plain English question in, AI writes the query, you verify it
  • AI-assisted query generation and refinement

Hands-on:

  • MySQL
  • Vanna.ai / ThoughtSpot Sage (text-to-SQL)
  • ChatGPT / Claude (query generation, refinement)
  • Git & GitHub

Project - Business Query Set

A business database and a list of real questions to answer purely in SQL — joins, nested queries, aggregations, and window functions.

9. Predictive & Prescriptive Analytics

Learning Objectives

Build and interpret core models, choose the right technique for the business question, and move from predicting what happens to recommending what to do.

Topics

  • What is machine learning
  • Supervised vs. unsupervised learning
  • Classification vs. regression
  • Overfitting and underfitting
  • Classification algorithms — logistic regression, decision trees
  • Regression algorithms — linear regression
  • Time-series forecasting
  • Demand forecasting
  • What is NLP?
  • What is an embedding, and the types of embeddings
  • Evaluating ML models

Hands-on:

  • Python (scikit-learn)
  • ChatGPT / Claude (model-code generation, explanation)
  • Git & GitHub

Project - Support Ticket Triage

Build a classification model to predict ticket priority/routing, then use embeddings to catch tickets that were tagged inconsistently by humans.

10. Analyzing Patterns & Storytelling

Learning Objectives

Convert finished analysis into a board-ready recommendation that changes what someone decides.

Topics

  • The five patterns of insight — what analysis can actually surface
  • Analysis approach and insight demonstration
  • The pyramid principle — answer first, support second
  • Logical flow — building an argument a skeptical executive can’t derail
  • Communicating quantitative and qualitative insight together
  • Visual design principles for decision-making, not decoration
  • Storyboarding a readout before building a single slide
  • AI-assisted summarization and documentation

Hands-on:

  • ChatGPT / Claude (summarisation, insight writing, documentation)
  • PowerPoint / Google Slides

Project - Three Audiences, One Insight

Take one finished analysis and turn it into three different readouts — for a CFO, an ops lead, and an external client — same underlying insight, different framing for each.

11. AI Automation

Learning Objectives

Connect a few steps together so AI can complete a small job automatically from start to finish, with no manual work in between.

Topics

  • What workflow automation is, and how it’s different from writing a script yourself
  • What an AI agent is, in plain terms
  • Introduction to n8n — nodes, triggers, connections
  • Common triggers — new file, new form response, scheduled time, webhook
  • Chaining steps — trigger → AI processing → action, and multi-step chains beyond that
  • Conditional logic in a workflow — branching based on what the data says
  • Connecting AI into a workflow — where the “AI step” sits and what it needs as input
  • Error handling in automations — what happens when a step fails

Hands-on:

  • n8n
  • Google Drive
  • Claude API / OpenAI API
  • Git & GitHub

Project - Self-Updating Dashboard

A source file in Google Drive keeps getting updated with new data. Build an n8n workflow that detects the change, cleans and processes the new data with AI, and automatically refreshes a dashboard — no manual re-uploading, no rebuilding it by hand.

AI used across the full workflow — research, code, queries, narrative. Every AI touchpoint, verification performed, and error caught is documented in a mandatory appendix, submitted alongside both capstones.

12. Capstone Project

Learning Objectives

Execute a full analyst-consultant engagement twice, and present client-style readouts to a review panel with mentor involvement.

Topics

  • Capstone A: Indian-market dataset (retail/fintech/quick-commerce — pricing, churn, or demand)
  • Capstone B: International dataset (global e-commerce or supply chain)
  • End-to-end: problem framing → data → analysis → model → dashboard → recommendation

Hands-on:

  • Everything from Modules 1–11
  • Git & GitHub

Project - AI-Usage Appendix

AI used across the full workflow — research, code, queries, narrative. Every AI touchpoint, verification performed, and error caught is documented in a mandatory appendix, submitted alongside both capstones.

Tools Covered
Explore the range of in-demand tools covered under this training
Meet our expert trainers
Subhajeet Saha
LinkedIn
Subhajit Saha
Partner CEDA-DEA
With more than 18 years of experience, he helps clients unlock value from advanced analytics, AI/ML and Generative AI - from Phase Zero strategy and operating model design through scaled delivery.
Sudipto Saha
LinkedIn
Sudipto Saha
Director CEDA-DEA
Sudipto has 15 years of experience collaborating with clients to accelerate growth, optimize costs, and enhance operations through Analytics and AI-driven solutions.
Megha Bhowmick
LinkedIn
Megha Bhowmick
Manager CEDA-DEA
Megha has over 9 years of experience delivering cloud-based Data & Analytics solutions, helping organizations modernize data platforms, optimize operations, and enable data-driven decision-making.
Soumyaneel Banik
LinkedIn
Soumyaneel Banik
Manager CEDA-DEA
Soumyaneel is a Manager in Generative AI & Data Science with around 5 years of experience in AI, Data Science, and solution design.
Amartya Sinha
LinkedIn
Amartya Sinha
Manager CEDA-DEA
Amartya has around 9 years of experience in Data & Analytics and Business Intelligence, specializing in modern data platforms, AI/ML solutions, data warehousing, and ETL automation.
Nishesh Gogia
LinkedIn
Nishesh Gogia
Data Scientist
Nishesh is a Data Scientist at Turing focused on advancing AGI through intelligent, autonomous LLMs. His expertise spans agentic AI, NLP, MLOps, tool-using agents, memory, planning, reflection, and modular agent workflows.

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PG Certificate in Data Analytics and Applied AI Course

Frequently Asked Questions
Course FAQs

1. Who is this program for?

The Post Graduate Certification Program in Data Analytics and Applied AI is designed for working professionals, early-career analysts, and graduates looking to build practical skills in data analytics and AI. It is ideal for professionals in MIS, reporting, operations, finance, business support, marketing, HR, consulting, and analytics who want to transition into data-driven roles or strengthen their analytical capabilities.

Please Note:

a. PwC India or upGrad will not be involved in any kind of Placement Assistance/Career Support activities.

b. Successful completion of PwC India courses does not organically translate into employment opportunities at PwC India or upGrad.

2. Do I need prior coding knowledge?

No prior coding experience is required. The program introduces learners to Python and SQL from the fundamentals while building analytical thinking through Excel, statistics, visualization, and AI-assisted workflows.

3. What makes this program different from other Data Analytics courses?

Unlike many programs where AI is taught as a separate module, this curriculum integrates AI throughout the learning journey. You'll learn how to use AI to improve productivity, validate AI-generated outputs, and apply AI across analytics workflows while working on real-world business scenarios and PwC India case studies.

4. How is the program delivered?

The program follows a blended learning format with live instructor-led weekend sessions, self-paced learning, guided exercises, business case studies, and hands-on projects, allowing working professionals to learn while balancing their careers.

Disclaimer

upGrad is a technology platform and is not a college or university. Any programme outcomes, including placements, salary growth, career progression, admissions, certifications, or other results, are not guaranteed and may vary based on individual circumstances and external factors. Certain programmes, certifications, examinations, memberships, and related services may be offered or provided by independent third-party institutions, universities, certificati