This article looks at how and why the CSPO® Certification is increasingly becoming important for today’s Product Owner (PO). The article briefly discusses on the responsibilities of the PO, how the role is becoming mandatory within the organization in today's Agile landscape, what makes a great PO and about the CSPO Certification.
The Product Owner is a member of the Product Management / Business team who works closely with and is a part of the Agile team throughout the Sprints/Iterations. The responsibilities of a Product Owner(PO) spans across the aspects of People, Product and Process.
Traditionally the Business/Product Management teams have suffered with constant shortage of time and conflicting priorities between dedicating time for Engineering teams and Customer facing responsibilities. Usually, the Customer facing responsibilities understandably end up as the higher priority, leaving very little time for the teams.
Earlier, the time dedicated by the Product Manager to Engineering teams was very little and elusive, sometimes limited to only email interactions. The Business teams were located at the customer sites and used to visit the Engineering teams occasionally, interacting with them through email or phone calls. As a result, the product and productivity suffered immensely.
With the advent of Scaled Agile Frameworks and industry wide adoption of Agile, the role of the Product Owner has been laid out as a mandate and demands the increase of manpower in Business teams. Dedicated Product Owners are becoming increasingly indispensable and significant within teams. The role of the Product Owner role has come as a big relief for Engineering teams, because they are constantly in touch with the Business stakeholders as well as the team, and can smoothen and streamline communication channels.
POs are often co-located with the Engineering teams, attending Daily (Stand up) Meetings, Refinement meetings, Sprint Review, Demos etc. in person with the team. They are also available anytime for quick feedback and queries doing away with time-zone difference and delays. The POs closely work with their Customer facing counterparts in the various customer locations, serving as the liaison between Business Teams and Engineering teams.
The PO ‘s role is key for the success of the Agile way of working. It has become a “Must Have” role within the Agile landscape rather than a “Good to have” role. This has created a good demand for the PO role in the Software Industry. With the surging demand for POs in the industry, there are many professionals taking up the discipline of Product Management. There are professionals from other functions like QA/Project Management/ Development etc. moving into the Product Management discipline as well.
Although a PO satisfies all the roles and responsibilities required of his/her role, there are some traits and characteristics that set apart a great PO from the crowd.
To really excel at the job, the PO has to constantly upskill and sharpen the tools he/she has to offer. The PO is required to have keen knowledge of the various practices and techniques that are being used by his/her peers in the industry, in order to stay ahead of the competition. The PO needs to be part of a “Community of Practice”, grow his/her network outside the organization and be clued into all the relevant trends in the industry.
With the growing demand for the PO role in the market, the Industry naturally creates ways to benchmark standards, uphold quality and nourish promising talent. The CSPO Certification is one such mark of standard and quality. It equips the Product Owner to become better at the job and helps certified individuals to stand out in the crowd. The CSPO course and the CSPO community offers the right environment for the Product Owner to excel in his/her job.
The curriculum of the CSPO course is outlined below for your reference.
For people who are already wearing the Product Owner’s hat, the CSPO certification is like one more feather in their resume. Going through this course and certification will fine-tune their skills and help add multiple tools in their toolbox.
In certain organizations, there might be team members exhibiting and playing the roles and responsibilities of a Product Owner without the role title. They would have acquired all the necessary skill-sets but not the formal official title yet. By attending the CSPO course and earning the CSPO certification they convey their readiness to play the role; and this gives the thrust necessary for their formal recognition into a Product owner’s role.
The CSPO certification has global recognition and so will result in an increase in the pay package for a certified professional PO.
An accomplished CSPO can further his/her career prospects by taking up the Advanced CSPO course and certification. It will set the stage for the product owner to progress in their career path and play the role in a wider scope. Depending on the Organization type and structure it could be the role of a Product Manager, Product Portfolio Owner/Manager— and for the more adventurous, even the CEO of a startup! Some Product owners might choose to diversify into a Business Analyst role as well.
In conclusion, the CSPO has become a benchmark certification for Product Owners in the Software Industry. It will definitely help existing and aspiring POs to sharpen and upgrade their skillsets. It is also a badge of accomplishment and achievement for a Product Owner, not only to set them as a class apart in their own organization, but also in their wider Product Management community.
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